IDENTIFYING RUPTURES IN BUSINESS-IT COMMUNICATION THROUGH BUSINESS MODELS

Juliana Jansen Ferreira, Renata Mendes de Araujo, Fernanda Araujo Baião

2010

Abstract

In scenarios where Information Technology (IT) becomes a critical factor for business success, Business-IT communication problems raise difficulties for reaching strategic business goals. Business models are considered as an instrument through which this communication may be held. This work argues that the business model communicability (i.e., the capability of a business model to facilitate Business-IT communication) influences on how Business and IT areas understand each other and on how IT teams identify and negotiate appropriated solutions for business demands. Based on the semiotic theory, this article proposes business model communicability as an important aspect to be evaluated for making Business-IT communication cycle possible, and describes an exploratory study to identify communication ruptures in the evaluation of business models communicability.

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Paper Citation


in Harvard Style

Jansen Ferreira J., Mendes de Araujo R. and Araujo Baião F. (2010). IDENTIFYING RUPTURES IN BUSINESS-IT COMMUNICATION THROUGH BUSINESS MODELS . In Proceedings of the 12th International Conference on Enterprise Information Systems - Volume 3: ICEIS, ISBN 978-989-8425-06-5, pages 44-51. DOI: 10.5220/0002875900440051


in Bibtex Style

@conference{iceis10,
author={Juliana Jansen Ferreira and Renata Mendes de Araujo and Fernanda Araujo Baião},
title={IDENTIFYING RUPTURES IN BUSINESS-IT COMMUNICATION THROUGH BUSINESS MODELS},
booktitle={Proceedings of the 12th International Conference on Enterprise Information Systems - Volume 3: ICEIS,},
year={2010},
pages={44-51},
publisher={SciTePress},
organization={INSTICC},
doi={10.5220/0002875900440051},
isbn={978-989-8425-06-5},
}


in EndNote Style

TY - CONF
JO - Proceedings of the 12th International Conference on Enterprise Information Systems - Volume 3: ICEIS,
TI - IDENTIFYING RUPTURES IN BUSINESS-IT COMMUNICATION THROUGH BUSINESS MODELS
SN - 978-989-8425-06-5
AU - Jansen Ferreira J.
AU - Mendes de Araujo R.
AU - Araujo Baião F.
PY - 2010
SP - 44
EP - 51
DO - 10.5220/0002875900440051