USER PSYCHOLOGICAL APPRAISAL OF ENTERPRISE WEB 2.0-DEPLOYMENT

Sacha Helfenstein

Abstract

Effective exploitation of emerging Web-based social information and communication tools has become the new mandate in contemporary enterprise IT-strategy. However, current assessments and recommendations are generally biased in favouring normative considerations from a technical and business angle; and deficient in their emphasis of the implementation- over the adoption-perspective on technology deployment. The current paper propagates the enhancement of Enterprise Web 2.0-research, discourse, and practice by placing it into the focal point of a multi-disciplinary scientific approach comprising services, design, and, importantly, user science. User psychological insight serves as basis for contending essential human adoption barriers and arising dissonances between technical and human use-related promises of Web 2.0; both of which need to be recognized and productively dealt with in the organizational context of Enterprise Web 2.0.

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Paper Citation


in Harvard Style

Helfenstein S. (2008). USER PSYCHOLOGICAL APPRAISAL OF ENTERPRISE WEB 2.0-DEPLOYMENT . In Proceedings of the Tenth International Conference on Enterprise Information Systems - Volume 5: ICEIS, ISBN 978-989-8111-40-1, pages 424-427. DOI: 10.5220/0001727404240427


in Bibtex Style

@conference{iceis08,
author={Sacha Helfenstein},
title={USER PSYCHOLOGICAL APPRAISAL OF ENTERPRISE WEB 2.0-DEPLOYMENT},
booktitle={Proceedings of the Tenth International Conference on Enterprise Information Systems - Volume 5: ICEIS,},
year={2008},
pages={424-427},
publisher={SciTePress},
organization={INSTICC},
doi={10.5220/0001727404240427},
isbn={978-989-8111-40-1},
}


in EndNote Style

TY - CONF
JO - Proceedings of the Tenth International Conference on Enterprise Information Systems - Volume 5: ICEIS,
TI - USER PSYCHOLOGICAL APPRAISAL OF ENTERPRISE WEB 2.0-DEPLOYMENT
SN - 978-989-8111-40-1
AU - Helfenstein S.
PY - 2008
SP - 424
EP - 427
DO - 10.5220/0001727404240427