STRATEGIC INNOVATION MANAGEMENT ON THE BASIS OF SEARCHING AND MINING PRESS RELEASES

Jan Finzen, Maximilien Kintz, Holger Kett, Steffen Koch

Abstract

Press releases may contain a lot of information that is especially applicable in strategic innovation management: They contain up-to-date information by definition and thus may give hints to upcoming trends and techniques. They also tell a lot about the strategies of partners, customers, and, most of all, competitors. We analysed many of today’s existing press release search engines and identified a number of shortcomings: The query frontends do not provide enough flexibility with regards to search space restriction, the result lists presentation typically cannot be influenced by the user, and the ranking order stays often unclear. Press releases offer a number of features that make them useful for automatic handling but are widely ignored by today’s search engines: They are relatively homogenously structured and contain certain kinds of easy-extractable meta-data that can be utilized for use cases such as monitoring trends (date of publishing), discovering geographical competency clusters (author and address information), or identifying relations between companies (firm name mentioning). We describe the prototype of a new press release search engine that makes use of the above-mentioned meta-data and additionally offers sophisticated search features tailored to the needs of innovation professionals.

References

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  7. 1 The project was funded by means of the German Federal Ministry of Economy and Technology under the promotional reference “01MQ07012”. The authors take the responsibility for the contents.
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Paper Citation


in Harvard Style

Finzen J., Kintz M., Kett H. and Koch S. (2009). STRATEGIC INNOVATION MANAGEMENT ON THE BASIS OF SEARCHING AND MINING PRESS RELEASES . In Proceedings of the Fifth International Conference on Web Information Systems and Technologies - Volume 1: WEBIST, ISBN 978-989-8111-81-4, pages 347-353. DOI: 10.5220/0001840803470353


in Bibtex Style

@conference{webist09,
author={Jan Finzen and Maximilien Kintz and Holger Kett and Steffen Koch},
title={STRATEGIC INNOVATION MANAGEMENT ON THE BASIS OF SEARCHING AND MINING PRESS RELEASES},
booktitle={Proceedings of the Fifth International Conference on Web Information Systems and Technologies - Volume 1: WEBIST,},
year={2009},
pages={347-353},
publisher={SciTePress},
organization={INSTICC},
doi={10.5220/0001840803470353},
isbn={978-989-8111-81-4},
}


in EndNote Style

TY - CONF
JO - Proceedings of the Fifth International Conference on Web Information Systems and Technologies - Volume 1: WEBIST,
TI - STRATEGIC INNOVATION MANAGEMENT ON THE BASIS OF SEARCHING AND MINING PRESS RELEASES
SN - 978-989-8111-81-4
AU - Finzen J.
AU - Kintz M.
AU - Kett H.
AU - Koch S.
PY - 2009
SP - 347
EP - 353
DO - 10.5220/0001840803470353