Ângela Lacerda Nobre


There has been a systematic effort, among management and computing science scholars, to explore novel perspectives which may unveil the full potential of organisation’s capabilities. Among those efforts, semiotics stands out, in particular in information systems analysis and design. Semiotics is one of the most productive and yet still largely unexplored area in information systems research. The present paper argues that semiotics plays the crucial role of bridging the two extremes of organisational reality: the formal and the informal, the predictable and the unpredictable, and the linear and the complex. This paper addresses the issue of organisational meaning-making as a knowledge filed which directly connects to semiotics theory. This paper also revises the evolution of semiotics thought, the impact of Peircean and Saussurean semiotics in contemporary thinking, and the creative tensions between structuralist and post-structuralist perspectives on semiotics.


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Paper Citation

in Harvard Style

Lacerda Nobre Â. (2010). THE RADICAL NEED FOR SEMIOTICS IN IS RESEARCH AND PRACTICE - Why the Urgency? . In Proceedings of the Twelfth International Conference on Informatics and Semiotics in Organisations - Volume 1: ICISO, ISBN 978-989-8425-26-3, pages 103-110. DOI: 10.5220/0003267501030110

in Bibtex Style

author={Ângela Lacerda Nobre},
booktitle={Proceedings of the Twelfth International Conference on Informatics and Semiotics in Organisations - Volume 1: ICISO,},

in EndNote Style

JO - Proceedings of the Twelfth International Conference on Informatics and Semiotics in Organisations - Volume 1: ICISO,
SN - 978-989-8425-26-3
AU - Lacerda Nobre Â.
PY - 2010
SP - 103
EP - 110
DO - 10.5220/0003267501030110