Assessing the Efficacy of Improvements in User Satisfaction for Mobile Applications - User Feedback from the Review Data

Bomi Song, Woori Han, Yongtae Park

Abstract

Monitoring user feedback is of central importance in the iterative and incremental appraoch to improvement of mobile applications. Knowledge from user review on mobile applications can be fruitful source of user feedback on firms’ effort to improve their mobile applications. This paper proposes an approach to assessing the efficacy of improvements in user satisfaction for mobile applications using user review data. Specifically, overall satisfaction score and frequencies of updated features in review data are compared before and after updates of mobile applications. We believe our method can facilitate utilizing user reviews to track user feedback and obtain useful knowledge in planning and managing updates of mobile applications, and serve as a starting point of more general model.

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Paper Citation


in Harvard Style

Song B., Han W. and Park Y. (2012). Assessing the Efficacy of Improvements in User Satisfaction for Mobile Applications - User Feedback from the Review Data . In Proceedings of the 9th International Conference on Informatics in Control, Automation and Robotics - Volume 2: ICINCO, ISBN 978-989-8565-22-8, pages 503-506. DOI: 10.5220/0003992105030506


in Bibtex Style

@conference{icinco12,
author={Bomi Song and Woori Han and Yongtae Park},
title={Assessing the Efficacy of Improvements in User Satisfaction for Mobile Applications - User Feedback from the Review Data},
booktitle={Proceedings of the 9th International Conference on Informatics in Control, Automation and Robotics - Volume 2: ICINCO,},
year={2012},
pages={503-506},
publisher={SciTePress},
organization={INSTICC},
doi={10.5220/0003992105030506},
isbn={978-989-8565-22-8},
}


in EndNote Style

TY - CONF
JO - Proceedings of the 9th International Conference on Informatics in Control, Automation and Robotics - Volume 2: ICINCO,
TI - Assessing the Efficacy of Improvements in User Satisfaction for Mobile Applications - User Feedback from the Review Data
SN - 978-989-8565-22-8
AU - Song B.
AU - Han W.
AU - Park Y.
PY - 2012
SP - 503
EP - 506
DO - 10.5220/0003992105030506