Effective Measurement for Protection of Enterprise Intellectual Property

Fuyang Zhao

Abstract

With diversified market competition of products, factories and marketing means, the protection of intellectual property is imminent. Effective measurement should be taken to protect the market based on immature protection action and consciousness of enterprises. In order to protect intellectual property, maintenance consciousness should be intensified. Law and marketing activity should be combined to protect intellectual property.

References

  1. Wang Yali, Zhai Jiawen, Gao Jie, Gong Yuepeng, Lv Yanghong, Situation and Strategy of Intellectual Property in Jiangsu Province From the Respective of Patent Application and Authorization, Science and Technology Management Research, 2014(9): 40-44.
  2. Yu Xiangyang, Legal Relation of Intellectual Property Usufruct, Modern Enterprise Education, 2014(12): 437-437.
  3. Zhang Dong, Protection Range Definition of Traditional Culture Intellectual Property From the Respective of Basic Classification, Academic Exchanges, 2014(7): 93-97.
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Paper Citation


in Harvard Style

Zhao F. (2016). Effective Measurement for Protection of Enterprise Intellectual Property . In ISME 2016 - Information Science and Management Engineering IV - Volume 1: ISME, ISBN 978-989-758-208-0, pages 236-238. DOI: 10.5220/0006448002360238


in Bibtex Style

@conference{isme16,
author={Fuyang Zhao},
title={Effective Measurement for Protection of Enterprise Intellectual Property},
booktitle={ISME 2016 - Information Science and Management Engineering IV - Volume 1: ISME,},
year={2016},
pages={236-238},
publisher={SciTePress},
organization={INSTICC},
doi={10.5220/0006448002360238},
isbn={978-989-758-208-0},
}


in EndNote Style

TY - CONF
JO - ISME 2016 - Information Science and Management Engineering IV - Volume 1: ISME,
TI - Effective Measurement for Protection of Enterprise Intellectual Property
SN - 978-989-758-208-0
AU - Zhao F.
PY - 2016
SP - 236
EP - 238
DO - 10.5220/0006448002360238