Development Return on Investment in Hospitality Industry Based on Website

Budhi Pamungkas, Nanang Fattah

2017

Abstract

In Indonesia, a web-based business has become a natural thing, but investing using information technology is still rare. Without using a clear basis for calculation, the majority of businesses lay in Indonesia provides jugdement that the use of information technology in business is a complicated thing to do, wasting money, and not important. Therefore, it takes a special technique for assessing the investment in information technology. One of the easiest techniques is using Enhanced ROI (Return on Investment). The purpose of this research is (1) Obtaining a picture / description about the growth of the hospitality industry in Bandung, which uses e-commers. (2) Identify driving factors and obstacles in the implementation of ROI models development of the hospitality industry in Bandung, which uses e-commers. (3) Formulate a strategy to implement a development model ROI, 4) The application of the model development Enhanched ROI. (5) Trial ROI model development in the hospitality industry in Bandung, which uses e-commers. (6) Develop a ROI model in the hospitality industry in Bandung, which uses e-commers

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Paper Citation


in Harvard Style

Pamungkas B. and Fattah N. (2017). Development Return on Investment in Hospitality Industry Based on Website.In 1st International Conference on Islamic Economics, Business, and Philanthropy - Volume 1: ICIEBP, ISBN 978-989-758-315-5, pages 864-869. DOI: 10.5220/0007091408640869


in Bibtex Style

@conference{iciebp17,
author={Budhi Pamungkas and Nanang Fattah},
title={Development Return on Investment in Hospitality Industry Based on Website},
booktitle={1st International Conference on Islamic Economics, Business, and Philanthropy - Volume 1: ICIEBP,},
year={2017},
pages={864-869},
publisher={SciTePress},
organization={INSTICC},
doi={10.5220/0007091408640869},
isbn={978-989-758-315-5},
}


in EndNote Style

TY - CONF

JO - 1st International Conference on Islamic Economics, Business, and Philanthropy - Volume 1: ICIEBP,
TI - Development Return on Investment in Hospitality Industry Based on Website
SN - 978-989-758-315-5
AU - Pamungkas B.
AU - Fattah N.
PY - 2017
SP - 864
EP - 869
DO - 10.5220/0007091408640869