The Potential of Halal Tourism in Bandung City

Vany Octaviany, Rini Andari, Dendi Gusnadi

2018

Abstract

Although Bandung has become one of the leading tourist destinations in West Java, the city has not yet prepared itself to continue to follow the trend of world tourism, i.e. halal tourism. Halal tourism can add to the uniqueness of Bandung City as a tourist destination that always offers a variety of creative and innovative tourism products for tourists. This study was aimed to analyze the potential of halal tourism in the city of Bandung based on the tourists’ perceptions of the readiness of tourism businesses such as tourist attractions, hotels, restaurants, travel agencies, and tour guides in the development of halal tourism in Bandung. The method used in this study was quantitative. The data collection techniques included observations, interviews, and questionnaires. Based on the analysis results, the tourism businesses in Bandung City have the potential to be able to face the challenges of halal tourism. This can be seen from the readiness of tourism businesses, i.e. tourist attractions, hotels, restaurants, travel agencies and tour guides, reach 76%. The readiest sector is the restaurants (78.8%), while the least ready sector is the travel agency (71.9%).

Paper Citation

in Harvard Style

Octaviany V., Andari R. and Gusnadi D. (2018). The Potential of Halal Tourism in Bandung City.In Proceedings of the 7th International Conference on Entrepreneurship and Business Management - ICEBM Untar, ISBN 978-989-758-363-6, pages 263-269. DOI: 10.5220/0008491602630269

in Bibtex Style

@conference{icebm untar18,
author={Vany Octaviany and Rini Andari and Dendi Gusnadi},
title={The Potential of Halal Tourism in Bandung City},
booktitle={Proceedings of the 7th International Conference on Entrepreneurship and Business Management - ICEBM Untar,},
year={2018},
pages={263-269},
publisher={SciTePress},
organization={INSTICC},
doi={10.5220/0008491602630269},
isbn={978-989-758-363-6},
}

in EndNote Style

TY - CONF

JO - Proceedings of the 7th International Conference on Entrepreneurship and Business Management - ICEBM Untar,
TI - The Potential of Halal Tourism in Bandung City
SN - 978-989-758-363-6
AU - Octaviany V.
AU - Andari R.
AU - Gusnadi D.
PY - 2018
SP - 263
EP - 269
DO - 10.5220/0008491602630269