A SEMIOTIC ANALYSIS OF PERSUASIVE TECHNOLOGY - An Application to Obesity Management

Keiichi Nakata; Isaac Wiafe

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Paper

A SEMIOTIC ANALYSIS OF PERSUASIVE TECHNOLOGY - An Application to Obesity Management

In Proceedings of the Twelfth International Conference on Informatics and Semiotics in Organisations ICISO - Volume 1, 157-164, 2010 , Reading, United Kingdom

Authors: Keiichi Nakata and Isaac Wiafe

Affiliation: University of Reading, United Kingdom

Keyword(s): Persuasive Technology, Captology, Weight Management Systems, Obesity Management, Semiotic Analysis.

Abstract: The semiotic approach to information systems development has proved over the years as a reliable framework for analyses, and it has been mainly focused on the development of organizational information systems. However, the usefulness of the approach extends beyond the organizational context to other areas of systems development. This paper presents a semiotic analysis of persuasive technologies, leading to the design and implementation of a system for obesity management.

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Paper citation in several formats:

Nakata, K. and Wiafe, I. (2010). A SEMIOTIC ANALYSIS OF PERSUASIVE TECHNOLOGY - An Application to Obesity Management. In Proceedings of the Twelfth International Conference on Informatics and Semiotics in Organisations - ICISO; ISBN 978-989-8425-26-3, SciTePress, pages 157-164. DOI: 10.5220/0003269201570164

@conference{iciso10,
author={Keiichi Nakata. and Isaac Wiafe.},
title={A SEMIOTIC ANALYSIS OF PERSUASIVE TECHNOLOGY - An Application to Obesity Management},
booktitle={Proceedings of the Twelfth International Conference on Informatics and Semiotics in Organisations - ICISO},
year={2010},
pages={157-164},
publisher={SciTePress},
organization={INSTICC},
doi={10.5220/0003269201570164},
isbn={978-989-8425-26-3},
}

TY - CONF

JO - Proceedings of the Twelfth International Conference on Informatics and Semiotics in Organisations - ICISO
TI - A SEMIOTIC ANALYSIS OF PERSUASIVE TECHNOLOGY - An Application to Obesity Management
SN - 978-989-8425-26-3
AU - Nakata, K.
AU - Wiafe, I.
PY - 2010
SP - 157
EP - 164
DO - 10.5220/0003269201570164
PB - SciTePress