Authors:
Maria Beatriz Piedade
1
and
Maribel Yasmina Santos
2
Affiliations:
1
Polytechnic Institute of Leiria, Portugal
;
2
University of Minho, Portugal
Keyword(s):
Business Intelligence, Customer Relationship Management, Data Mining, Data Warehouse, OLAP, Student Relationship Management.
Related
Ontology
Subjects/Areas/Topics:
Artificial Intelligence
;
Business Intelligence Applications
;
Knowledge Discovery and Information Retrieval
;
Knowledge-Based Systems
;
Symbolic Systems
Abstract:
The closely monitoring of the students’ academic activities, the evaluation of their academic success and the approximation to their day-by-day academic activities are key factors in the promotion of the student’s academic success in higher education institutions. To be possible the implementation of monitoring processes and activities, it is essential the acquisition of knowledge about the students and their academic behaviour. This knowledge supports the decision-making associated with teaching-learning process, enhancing an effective institution-student relationship. This paper presents a Student Relationship Management (SRM) system that is under development. The SRM system supports the SRM concept and practice and has been implemented using concepts and technologies associated to the Business Intelligence systems. To demonstrate the SRM system relevance in the process of acquisition of knowledge about the students and in the support of actions and decisions based on such knowledg
e, an application case carried out in a real context is also presented.
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