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Author: Jana-Eva Dietel

Affiliation: University of Hamburg, Germany

Keyword(s): Social Network Sites, Xing, LinkedIn, User Behavior, Motive Influence, Affiliation Motive, Achievement Motive, Power Motive.

Abstract: Social network sites (SNSs) - as an application of the Web 2.0 - play an important role in the redefinition of communication and social networking. Despite the massive influence of SNSs regarding our networking-behavior in terms of both, private and business matters, little is known about how motivational components (especially considering the affiliation-, achievement- and power motive) affect user behavior in SNSs. First studies like those of Heser et al., (2015) showed first impressions of how a person’s motivational setup influences the utilization of SNSs. However there is still a wide knowledge gap when applying the few findings to SNSs such as Xing and LinkedIn, which focus on business-relevant usability. This article intends to assess a theoretical overview, highlighting not only findings but also known gaps. We conclude with our planned steps of future examinations and a recommendation for further research of the motive-related influence on user behavior in (busines s-) SNSs. (More)

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Paper citation in several formats:
Dietel, J. (2015). Do They? - About the Possible Motive-related Influence on User Behavior in (Business-) Social Network Sites: A Theroretical State of Research. In Proceedings of the 11th International Conference on Web Information Systems and Technologies (WEBIST 2015) - STDIS; ISBN 978-989-758-106-9; ISSN 2184-3252, SciTePress, pages 662-669. DOI: 10.5220/0005527806620669

@conference{stdis15,
author={Jana{-}Eva Dietel.},
title={Do They? - About the Possible Motive-related Influence on User Behavior in (Business-) Social Network Sites: A Theroretical State of Research},
booktitle={Proceedings of the 11th International Conference on Web Information Systems and Technologies (WEBIST 2015) - STDIS},
year={2015},
pages={662-669},
publisher={SciTePress},
organization={INSTICC},
doi={10.5220/0005527806620669},
isbn={978-989-758-106-9},
issn={2184-3252},
}

TY - CONF

JO - Proceedings of the 11th International Conference on Web Information Systems and Technologies (WEBIST 2015) - STDIS
TI - Do They? - About the Possible Motive-related Influence on User Behavior in (Business-) Social Network Sites: A Theroretical State of Research
SN - 978-989-758-106-9
IS - 2184-3252
AU - Dietel, J.
PY - 2015
SP - 662
EP - 669
DO - 10.5220/0005527806620669
PB - SciTePress

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