Authors:
Mattia Magnaghi
;
Antonio Ghezzi
and
Andrea Rangone
Affiliation:
Politecnico di Milano, Department of Management, Economics and Industrial Engineering, Via Lambruschini 4B, 20156 Milan, Italy
Keyword(s):
5G, Business Model, Business Model Innovation, Lean Startup, Digital Transformation.
Abstract:
In a fast-changing environment as nowadays, fostered by cutting-edge digital technologies, opportunities may emerge and then disappear abruptly, for this reason, companies must be able to seek them to remain competitive. By looking at very relevant and recent technology, the 5G connectivity, how companies could leverage it experiencing a technology shift is still unclear, both from a practitioner and theoretical perspective. If on one hand, the 5G is a hotly discussed topic in non-social sciences, on the other hand, the managerial literature appears ambiguous and fragmented in the way it is presented. Such absence recalls for research whose purpose is to try to position the 5G search thread also in the business and management stream. The work aims to systematize previous knowledge and identify potential directions related to 5G technology in the above-mentioned literature.