Author:
Joachim Schonowski
Affiliation:
T-Systems Enterprise Services GMBH, Germany
Keyword(s):
User experience, user experience enhanced product lifecycle management, society change.
Related
Ontology
Subjects/Areas/Topics:
Enterprise Information Systems
;
Human Factors
;
Human-Computer Interaction
;
Physiological Computing Systems
;
User Needs
Abstract:
The introduction speed and complexity in the digital information / multimedia age poses challenges for the “normal” end user. New digital technologies, services, products are often provided to the end consumer having a bad user experience (e.g. WAP, PTT). Companies need to encompass user experience into the product lifecycle. Instead of multiple different user experiences for many “digital” based consumer products only a few should exist, using key user experience paradigms. Application of the key user paradigms shall enable users to use products more intuitive (even if different industries are involved) and guide them to use most of the supported use cases provided, when needed. Society is under constant evolution and change (e.g. demographic factor) The user experience enhanced product life cycle should be harmonised with the standard product development: promotion, pricing, product, placement but also take the society change (e.g. silver generation) and new life concepts into acco
unt.
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