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Authors: José I. Aznar 1 ; Eduardo Virute 1 ; Julian Fernandez-Navajas 1 ; Jose Ruiz-Mas 2 ; Jose Saldana 1 and L. Casadesus 1

Affiliations: 1 Univ. Zaragoza, Spain ; 2 University of Zaragoza, Spain

ISBN: 978-989-8425-70-6

Keyword(s): QoE, B2B QoE model, End-user potential market.

Related Ontology Subjects/Areas/Topics: B2C/B2B Considerations ; Business and Social Applications ; Business Performance ; Business-It Alignment ; e-Business ; Enterprise Engineering ; Enterprise Information Systems ; Enterprise Models ; Software Agents and Internet Computing

Abstract: Current B2B (Business to Business) models are not capable to cover neither customer expectations in terms of quality nor personalization. Network, service and equipment providers are tied to traditional business models, missing the opportunity to increase their revenues derived from the integration of Quality of Experience (QoE) models in their frameworks. In this work, we propose a B2B QoE model which comprises the main guidelines to successfully integrate the QoE within the value chain and provide with added-value services to potential subscribers. We also evaluate the potential QoE end-user market for six European countries. Results indicate that there is a niche for QoE based models which rely on the joint action of value chain actors and its agreement with the regulatory environment.

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Paper citation in several formats:
I. Aznar, J.; Virute, E.; Fernandez-Navajas, J.; Ruiz-Mas, J.; Saldana, J. and Casadesus, L. (2011). BUSINESS MODEL APROACH FOR QOE OPTIMIZED SERVICE DELIVERY.In Proceedings of the International Conference on e-Business - Volume 1: ICE-B, (ICETE 2011) ISBN 978-989-8425-70-6, pages 211-214. DOI: 10.5220/0003486502110214

@conference{ice-b11,
author={José I. Aznar. and Eduardo Virute. and Julian Fernandez{-}Navajas. and Jose Ruiz{-}Mas. and Jose Saldana. and L. Casadesus.},
title={BUSINESS MODEL APROACH FOR QOE OPTIMIZED SERVICE DELIVERY},
booktitle={Proceedings of the International Conference on e-Business - Volume 1: ICE-B, (ICETE 2011)},
year={2011},
pages={211-214},
publisher={SciTePress},
organization={INSTICC},
doi={10.5220/0003486502110214},
isbn={978-989-8425-70-6},
}

TY - CONF

JO - Proceedings of the International Conference on e-Business - Volume 1: ICE-B, (ICETE 2011)
TI - BUSINESS MODEL APROACH FOR QOE OPTIMIZED SERVICE DELIVERY
SN - 978-989-8425-70-6
AU - I. Aznar, J.
AU - Virute, E.
AU - Fernandez-Navajas, J.
AU - Ruiz-Mas, J.
AU - Saldana, J.
AU - Casadesus, L.
PY - 2011
SP - 211
EP - 214
DO - 10.5220/0003486502110214

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