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Authors: Andreas Ahrens and Jelena Zašcerinska

Affiliation: Hochschule Wismar and University of Technology, Germany

Keyword(s): E-Business Process, Buyers’ Burstiness, Gap Processes, Binary Customer Behaviour.

Related Ontology Subjects/Areas/Topics: Applications ; Business Intelligence ; Business Models ; e-Business ; Enterprise Engineering ; Enterprise Information Systems ; Software Engineering

Abstract: Optimization of e-business process assists in earning profits in e-business. For the success of the optimization of e-business process, a simulation model based on gap processes for the analysis of buyers’ burstiness in e-business process has been recently developed. However, the model has to be validated in terms of input parameter values and distributions. The research question is as follows: What are practically relevant input parameter values and distributions of the model based on gap processes for the analysis of buyers’ burstiness in e-business process? The aim of the research is to validate the simulation model based on gap processes for the analysis of buyers’ burstiness in e-business process in terms of input parameter values and distributions underpinning elaboration of a new research question on the model validity. The meaning of the key concepts of validation, model validation and model validation approach is studied. The results of the present research show that the sim ulation model for analysis of buyers’ burstiness e-business process in terms of input parameter values and distributions is valid. The novel contribution of the paper is revealed in the newly created research question on the proposed model for evaluation of buyers’ burstiness in e-business process. Directions of further research are formulated. (More)

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Paper citation in several formats:
Ahrens, A. and Zašcerinska, J. (2017). Analysing Buyers’ Burstiness in E-Business: Parameter Estimation and Practical Applications. In Proceedings of the 14th International Joint Conference on e-Business and Telecommunications (ICETE 2017) - ICE-B; ISBN 978-989-758-257-8; ISSN 2184-3236, SciTePress, pages 71-77. DOI: 10.5220/0006407800710077

@conference{ice-b17,
author={Andreas Ahrens. and Jelena Zašcerinska.},
title={Analysing Buyers’ Burstiness in E-Business: Parameter Estimation and Practical Applications},
booktitle={Proceedings of the 14th International Joint Conference on e-Business and Telecommunications (ICETE 2017) - ICE-B},
year={2017},
pages={71-77},
publisher={SciTePress},
organization={INSTICC},
doi={10.5220/0006407800710077},
isbn={978-989-758-257-8},
issn={2184-3236},
}

TY - CONF

JO - Proceedings of the 14th International Joint Conference on e-Business and Telecommunications (ICETE 2017) - ICE-B
TI - Analysing Buyers’ Burstiness in E-Business: Parameter Estimation and Practical Applications
SN - 978-989-758-257-8
IS - 2184-3236
AU - Ahrens, A.
AU - Zašcerinska, J.
PY - 2017
SP - 71
EP - 77
DO - 10.5220/0006407800710077
PB - SciTePress

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