INTELLIGENT AUTHORING TOOLS FOR ENHANCING MASS CUSTOMIZATION OF e-SERVICES - The smarTag Framework

Panagiotis Germanakos, Nikos Tsianos, Zacharias Lekkas, Costas Mourlas, Mario Belk, George Samaras

2009

Abstract

Mass customization should be more than just configuring a specific component (hardware or software), but should be seen as the co-design of an entire system, including services, experiences and human satisfaction at the individual as well as at the community level. The main objective of this paper is to introduce a framework for the automatic reconstruction of Web content based on human factors. Human factors and users’ characteristics play the most important role during the entire design and implementation of the framework which has the inherent ability to interact with its environment and the user and transparently adapt its behaviour using intelligent techniques, reaching high levels of usability, user satisfaction, effectiveness and quality of service presentation. The initial results of the evaluation have proven that the proposed framework do not degrade the efficiency (in terms of speed and accuracy) during the Web content adaptation process.

References

  1. Blom J., 2000., Personalization - A Taxonomy, ACM 2000. ISBN:1-58113-248-4., 2000
  2. Brown D., 2004. Wave goodbye to the era of one-sizefitsall. http://seattlepi.nwsource.com/
  3. cyLEDGE Media, 2008. Disentangling Web 2 and Mass Customization
  4. De Bra P., Aroyo L., & Chepegin V., 2004. The next big thing: Adaptive Web-based systems, Journal of Digital Information, Vol. 5 Issue 1, Article no. 247.
  5. Germanakos P., Tsianos N., Lekkas Z., Mourlas C., Belk M., & Samaras G., 2007. A Semantic Approach of an Adaptive and Personalized Web-based Learning Content - The case of AdaptiveWeb, Proceedings of the 2nd International Workshop on Semantic Media Adaptation and Personalization (SMAP 2007), London, U.K., December 17-18, IEEE Computer Society, pp. 68-73.
  6. Germanakos, P., Tsianos, N., Lekkas, Z., Mourlas, C., andSamaras, G., 2008a. Realizing Comprehensive User Profiling as the Core Element of Adaptive and Personalized Communication Environments and Systems, The Computer Journal, Special Issue on Profiling Expertise and Behaviour, Oxford University Press, 2008, doi:10.1016/j.chb.2007.07.010.
  7. Germanakos P., Tsianos N., Lekkas Z., Mourlas C., Belk M., & Samaras G., 2008b. Towards an Adaptive and Personalized Web Interaction using Human Factors, A chapter to appear in: Advances in Semantic Media Adaptation and Personalization, Vol.2. M. Angelides.
  8. Kalyanpur A., Parsia B., & Hendler J., 2005a. A Tool forWorking with Web Ontologies, In Proceedings of the International Journal on Semantic Web and Information Systems, Vol.1, No.1.
  9. Kalyanpur A., Parsia B., Sirin E., Cuenca-Grau B., Hendler J., 2005b. Swoop: A Web Ontology Editing Browser, Journal of Web Semantics Vol 4(2).
  10. Noy N., Sintek M., Decker S., Crubézy M., Fergerson R., & Musen M., 2001. Creating Semantic Web Contents with Protégé-2000, Stanford University
  11. Stonebraker M., Çetintemel U., 2008. One Size Fits All: An Idea Whose Time Has Come and Gone
  12. Tsianos N., Lekkas Z., Germanakos P., Mourlas C., and Samaras G., 2008. User-centered Profiling on the basis of Cognitive and Emotional Characteristics: An Empirical Study. Proceedigns of the 5th International Conference on Adaptive Hypermedia and Adaptive Web-based Systems (AH 2008), Hannover, Germany, July 28 - August 1, 2008, Springer-Verlag Berlin Heidelberg, LNCS 5149, pp. 214-223.
  13. Wang J., & Lin J., 2002. Are personalization systems really personal? - Effects of conformity in reducing information overload, Proceedings of the 36th Hawaii International Conference on Systems Sciences (HICSS'03), 0-7695- 1874-5/03.
Download


Paper Citation


in Harvard Style

Germanakos P., Tsianos N., Lekkas Z., Mourlas C., Belk M. and Samaras G. (2009). INTELLIGENT AUTHORING TOOLS FOR ENHANCING MASS CUSTOMIZATION OF e-SERVICES - The smarTag Framework . In Proceedings of the 11th International Conference on Enterprise Information Systems - Volume 5: ICEIS, ISBN 978-989-8111-88-3, pages 91-96. DOI: 10.5220/0001997200910096


in Bibtex Style

@conference{iceis09,
author={Panagiotis Germanakos and Nikos Tsianos and Zacharias Lekkas and Costas Mourlas and Mario Belk and George Samaras},
title={INTELLIGENT AUTHORING TOOLS FOR ENHANCING MASS CUSTOMIZATION OF e-SERVICES - The smarTag Framework},
booktitle={Proceedings of the 11th International Conference on Enterprise Information Systems - Volume 5: ICEIS,},
year={2009},
pages={91-96},
publisher={SciTePress},
organization={INSTICC},
doi={10.5220/0001997200910096},
isbn={978-989-8111-88-3},
}


in EndNote Style

TY - CONF
JO - Proceedings of the 11th International Conference on Enterprise Information Systems - Volume 5: ICEIS,
TI - INTELLIGENT AUTHORING TOOLS FOR ENHANCING MASS CUSTOMIZATION OF e-SERVICES - The smarTag Framework
SN - 978-989-8111-88-3
AU - Germanakos P.
AU - Tsianos N.
AU - Lekkas Z.
AU - Mourlas C.
AU - Belk M.
AU - Samaras G.
PY - 2009
SP - 91
EP - 96
DO - 10.5220/0001997200910096