THE IMPACT OF COMPETENCES ASSESSMENT SYSTEMS
TO FIRM PERFORMANCE
Study on Project Management e-Assessment
Maria-Iuliana Dascalu
1
, Camelia Delcea
2
, Dragos Palaghita
1
and Bogdan Vintila
1
Department of Economic Informatics, University of Economics, Calea Dorobanti, no.15-16, Bucharest, Romania
Department of Cybernetics, University of Economics, Calea Dorobanti, no.15-16,Bucharest, Romania
Keywords: Assessment Systems, Project Management, e-Learning, Firms’ Financial Performance, Firms’ Non-financial
Performance
Abstract: Current paper studies the relationship between the use of e-assessment in the field of project management
and firms’ performance. For this purpose, a case study was especially designed to explore whether the
extensive use of an e-assessment application influences the financial and non-financial indicators of firms’
performance. The participants in the study were the users of the e-assessment application, employees
working in Romanian firms, from IT, education and consulting business sector. The main findings of the
study were the positive correlation between the considered performance indicators and companies’ growth.
The study is presented in the framework of learning at work and highlights the importance of using
information systems in enterprise environments, to develop professional competences and, thus, to achieve
business excellence.
1 INTRODUCTION
Firm performance can be defined as the difference
between the value that managers expect to obtain
from the productive activities and the value that a
firm truly creates (Chen et al., 2008). There are
various explanations for firm performance in the
literature. The resource-based approach explains the
firm performance as coming from inside the firm,
not given by market power (Harris and Ogbonna,
2001). The strategy-based approach highlights the
role of learning and rapidly changing as an
advantage over competitors and, thus, a factor for
obtaining performance. Both theories stress the
importance of human competences in achieving
business performance. A recent study reveals that
many “firms have embraced the notion of human
capital as a good competitive advantage that will
enhance higher performance” (Marimuthu et al.,
2009, p. 1).
The relationship between information systems
and the development of competences and, implicitly,
the development of human capital, was explored by
many researchers so far (Zhang and Lado, 2001),
(Delcea and Dascalu, 2009). In a previous study,
some tools for reaching competitive advantage by
implementing knowledge strategies were identified
(Delcea and Dascalu, 2009). Among them, a special
place was taken by e-learning and e-assessment
tools.
Current paper analyzes o sample of small and
medium Romanian firms which extensivelly used an
e-assessment tool for project management
competences. How the e-assessment tool affected
the performance of the considered firms is the
research question of our case study. Correlations
between the features of the e-assessment application
and their effects on business performance are also
underlined.
2 REASONS FOR LEARNING IN
FIRMS
As a consequence of quick changes, firms ask for
employees to be more involved in learning activities:
“employees need to take greater personal
responsibility to ensure their skills are current and
marketable” (Garofano and Salas, 2005, p. 282). In
business contexts, learning is meant to multiply the
59
Dascalu M., Delcea C., Palaghita D. and Vintila B. (2010).
THE IMPACT OF COMPETENCES ASSESSMENT SYSTEMS TO FIRM PERFORMANCE - Study on Project Management e-Assessment.
In Proceedings of the 12th International Conference on Enterprise Information Systems - Software Agents and Internet Computing, pages 59-64
DOI: 10.5220/0002864200590064
Copyright
c
SciTePress
activities of economic value. For learning to conduct
to professional competences, it’s better to be
integrated in an organizational environment or in a
community of practice (Lundin, 2005). Advices
from co-workers, as well selection for suitable
activities for competences development has a
tremendous impact on firm performance (Kröll,
2007).
Firm performance can be quantified by:
Financial Indicators: productivity, market share
or profitability;
Non-financial Indicators: customer satisfaction,
innovation degree or skills development maturity
(Marimuthu et al., 2009);
Learning activities influences more than one
indicator. For example, profitability, which is a
financial metric, is determined by the strategic
capabilities of a firm. The accumulation of
capabilities is correlated with the rate of learning
(Leiponen, 2006). On the other hand, one of the
measures for learning quality is its degree of
transformation: the increase of competences as a
result of the learning process. This aspect impacts
on the maturity of skills development in firms,
which is a non-financial indicator of performance.
3 ROLE OF ASSESSMENT
SYSTEMS IN LEARNING
ACTIVITIES HELD BY FIRMS
In enterprise environments, assessment has cubic
valence (see Figure 1): it is used both in decision
processes – recruiting, periodic evaluaiton and in
learning activities, which are more and more
diversified (Trausan-Matu Marimuthu et al., 2009).
Because e-learning platforms are expensive or
training activities consume a lot of time, many
enterprises prefer to use e-assessment services for
both purposes: checking employees’ knowledge and
making them realize what they don’t know and what
they should learn by themselves (e-assessment used
as a knowledge gap detector). E-assessment, as a
form of competence development, can be used to
increase firm performance (Leiponen, 2006), but
also as a tool to fill the symptomatic matrix in
diagnosing firms’ diseases (Delcea and Scarlat,
2009), as a strategic instrument.
Taking into account the cubic valence of e-
assessment for a firm, we studied whether these
general assumptions are valid also for project
management, a domain with a higher degree of
applicative parts.
Figure 1: e-Assessment Valences in Firms.
4 A CASE STUDY REGARDING
PROJECT MANAGEMENT
E-ASSESSMENT AND ITS
IMPACT TO FIRM
PERFORMANCE INDICATORS
As project management is the main form of
economic organization in knowledge society, there
is a high connection between firms’ performance
and projects’ success. Extensive research has been
done on this topic, but project management is a
highly dynamic field. This aspect is proved by
numerous standardized guides and codes of
practices, such as PMBOK (Project Management
Institute, 2004), developed by Project Management
Institute (PMI) or IPMA Competence Baseline
(ICB) (International Project Management
Association, 2006), developed by the International
Project Management Association (IPMA). These
codes of practices are continuously being improved.
The current study relies on the ICB approach,
which states that one can perform high project
management related activities if one holds technical,
behavioral and contextual competences. It is difficult
to choose the proper tools for assessing these kinds
of competences. The certification process organized
by IPMA relies on:
Written Exam: several types of questions
(multiple choice questions, direct text
questions, open essays, intellectual tasks) with
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reference to the IPMA Competence Baseline
(International Project Management
Association, 2006), to be answered by the
individual in a limited period of time;
Report: covering the subjects that describe the
management of a real project, programme or
portfolio (depending on the IPMA Level), with
reference to the ICB, on an appropriate number
of pages;
Workshop: problem solving as part of a small
team on an example project, observed by one
or several assessors, revealing the actions of
the individuals in different roles, especially the
role of the (sub-) project manager;
Interview: answers to specific, representative
questions prepared on the basis of the
candidate’s report (can be extended to the self-
assessment, written exam questions, workshop
results, replies from referees) with reference to
the ICB;
Due to the spreading of information systems, written
exams have been replaced with computer based tests
by many national bodies (members of IPMA). The
Romanian Association of Project Management
offers an e-assessment application as a preparation
tool for the real certification exams: “CertExam”
(http://pm.org.ro/certexam). Romanian Association
of Project Management is successfully affiliated to
IPMA, so the e-assessment tool respects the ICB
content.
The aim of our study was to check whether
“CertExam” is considered efficient in business
environments: we explored whether the knowledge
checked by the e-assessment tool used by the
Romanian Association of Project Management
influences the firms’ performance.
4.1 Research Methodology
The case study design was based on Yin’s book
(Yin, 2003). The research question, as previously
mentioned in the paper, was: “How e-assessment in
project management influences the performance of
Romanian firms?”. The objects of the study were a
few Romanian firms’ performance indicators and
“CertExam” e-assessment application (see Figure 2).
The participants were the users of “CertExam”, the
ones who took the tests. As instruments of research,
we mainly used the questionnaire and, sometimes,
interviews and informal e-mails.
The propositions of our study were strongly
related to the following performance indicators:
Wage Increases;
Customer Loyalty Rate;
Number of employees who obtained professional
certifications;
The performance indicators chosen by us are also
reflected in other theoretical models (Marimuthu et
al., 2009): wage increases is a reflection of
profitability, number of returning clients is a form of
calculating customers’ satisfaction and number of
certified employees is an expression of skill
development maturity.
The propositions of our study are stated below:
There is a connection between the use of
“CertExam” and the wage increases for the users
of the e-assessment application, the number of
clients who returned to the firms and the increase
in the number of certified personnel.
The impact of the e-assessment application on
firm’s performance depends on the business
sector of the firm.
4.2 Participants’ Profiles
In order to establish the relationship between the use
of “CertExam” (the dependent variable) and
Romanian firms’ performance (the independent
variable), we questioned the users of the application.
The users can be classified according to the level of
their abilities in project management activities: from
level A-D (International Project Management
Association, 2006).
Questionnaires were sent to 153 users of the
application. The response rate was 54.25%.,
meaning that 83 users responded back.
THE IMPACT OF COMPETENCES ASSESSMENT SYSTEMS TO FIRM PERFORMANCE - Study on Project
Management e-Assessment
61
Figure 2: An e-Assessment Application for Project Management Competences.
When establishing the respondents’ profiles, we took
two aspects into consideration:
The level of e-tests accessed by the users;
The affiliation of the users to the same firm or
the same business sector;
Details about the respondents’ profiles can be
consulted in Table 1. The main method of analysis
was the pattern matching between the current
statements in the literature (Marimuthu et al., 2009)
and our findings from the empirical study. We
obtained some data triangulation from the
participants who stated that they worked in the same
firm.
Table 1: Profiles of "CertExam" Users.
E-Tests Level
IPMA Level No. Users No. Respondents
A 0 0
B 11 2
C 35 12
D 106 69
Affiliation to Business Sector
Business sector No. Firms No. Participants
IT 7 32
Consulting 9 29
Education 3 12
Other sectors 2 10
4.3 Main Results
Our study revealed that 41% of our respondents got
an IPMA certification as a result of their use of
“CertExam”, most of them from the IT sector. The
reason for starting using “CertExam” was their
desire of getting certifications. This desire drifted
from the need of getting professional recognition, a
higher level of well being and improving the firms’
portfolios. The fact that most individuals who
finalized their work with the e-assessment tool were
from the IT sector proves the striving force which
pushes the Romanian IT firms to achieve greater
performance.
Just 9% of our participants got a wage raise after
using the e-assessment tool. This low result can be
caused by the recession. 50% from those who got
the raise named the competence development
through the e-assessment tool as one important
factor for it. The ones who made this affirmation
were from different business sectors.
Most of our participants said that the customer
loyalty rate in a six-month period was of 61%,
which is a very high percent. Most respondents who
stated this fact were from the consulting sector.
When we asked our participants if they thought that
their improved skills, as a result of the “CertExam”,
had any impact on clients’ loyalty rate, 62% of them
said a definite “yes” and the other 38% agreed on a
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Figure 3: Knowledge Creation Function in e-Assessment.
certain level of impact. The users from education
sector (training organizations) named the
certification gaining as the main stimulus for their
clients to call again their services.
4.4 Critical Analysis
The results of our case study proved that might be a
link between the use of “CertExam” and the growth
of performance indicators at firms. We claim that
this relationship is not pure speculation, by
specifying that other researchers underlined the
importance of continuous competences development
to firm growth (Hitt et al., 2000), (Kröll, 2007),
(Zhang and Lado, 2001).
It is difficult to make a comparison between the
analyzed e-assessment tool and other tools, as “the
degree to which the advantages and disadvantages of
e-assessment are manifest is dependent upon how e-
assessment is deployed and embedded
organizationally” (
Kröll, 2009, p. 549). Nevertheless,
e-assessment was identified, by our respondents, as
less efficient than e-learning, from the learning
perspective, but more useful in enterprise
environments, from the strategic perspective.
5 FUTURE WORKS
Except the answer at our research question, we also
drew some other remarks which could be useful in
developing efficient competences assessment
systems. The participants of the study stated that
they found quite useful the feed-back mechanism of
the e-assessment application. This was designed to
create knowledge. As one could see in Figure 2, a
wrong answer is displayed in red and points out to
what should have been the right answers.
The e-assessment tool is not just an evaluation
tool, but a learning instrument, a knowledge creator,
as seen in Figure 3.
To increase the knowledge creator dimension, the
following features will be added to the e-assessment
tool:
Adaptive behaviour;
Increase in competences orientation;
An adaptive behaviour would provide not only a
better profile of the examinee, but also a better
assessment-taking experience and a much more
chance to fill the knowledge gaps which were
revealed by the e-assessment (Bodea and Dascalu,
2009). For matching the competences of the
employees to the ones considered as units in
electronic assessment, hierarchical structures, such
as semantic nets, will be used.
6 CONCLUSIONS
The paper provides an empirical study on the
relationship between the use of an e-assessment
application and the firms’ performance. Although
the study addresses only three indicators of business
performance, the positive correlation between the
assessment system and companies’ growth is
obvious. The fact that project management domain,
a key factor in economic development, is the
umbrella for the current research strengthens its
relevance. Further investigations on correlating e-
assessment use with other performance indicators
are the normal follow-up for the study. The current
work highlights the importance of using information
systems in enterprise environments (Raymond et al.,
2009) and also stresses the importance of developing
professional competences to achieve business
excellence.
THE IMPACT OF COMPETENCES ASSESSMENT SYSTEMS TO FIRM PERFORMANCE - Study on Project
Management e-Assessment
63
ACKNOWLEDGEMENTS
This article is a result of the project „Doctoral
Program and PhD Students in the education research
and innovation triangle”. This project is co funded
by European Social Fund through The Sectorial
Operational Program for Human Resources
Development 2007-2013, coordinated by The
Bucharest Academy of Economic Studies.
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