knowledge-intensive service industries. By
performing and accomplishing each enterprise
activity, the domain professional knowledge and
experiences involving various ideas such as service
innovation or service value-added are used.
Therefore, it is most urgent task for implementing
knowledge management effectively, to rapidly
accumulate knowledge assets of enterprise and
enhance the efficiency of knowledge-intensive
service industries.
Enterprise knowledge management can be
implemented as either a systematization strategy or a
personalization strategy (Hansen, Nohria, and
Tierney, 1999; Nonaka and Takeuchi 1995).
Systematization strategy is to manage explicit
knowledge and enhance the spread and distribution
of explicit knowledge through information systems.
Personalization strategy allows an expert to share
other experts’ own tacit knowledge (empirical
knowledge) by cooperating and communicating with
those experts. Meanwhile, tacit knowledge
symbolizes the value of an enterprise and is
generally hidden inside of personal mental models.
The inability to transfer tacit knowledge to
organizational knowledge (explicit knowledge)
would cause it to be disappeared while knowledge
workers leave their posts, ultimately losing
important intellectual assets for enterprises.
Professional virtual community is an interactive
platform for enterprise experts to mutual creating
and sharing empirical knowledge in knowledge-
intensive service industries (Pan and Leidner, 2003;
Wenger 1998). The platform has recorded high-
volume rubbish information and empirical
knowledge during the expert discussion. Therefore,
how to manage and share these useful contents of
knowledge discussion has become an important
issue for empirical knowledge management in
professional virtual community.
In recent years, the proposed researches for
virtual community are increasingly (Lin and Hsueh,
2006, Chang et al., 2008, Li and Wu, 2010).
However, these recent studies focused mainly on
managing and searching for explicit knowledge from
documents and information in virtual community.
They still do not have a completed solution for
managing and sharing empirical knowledge from
professional knowledge and experiences. Therefore,
experts' empirical knowledge requirements in
professional virtual community can not be satisfied,
and furthermore can not create services that would
meet customer's satisfaction.
Hence, this study develops a framework for
empirical knowledge management to support
professional virtual community in knowledge-
intensive service industries and effectively assist
knowledge-intensive service industries enhancing
service innovative abilities. To accomplish this
objective, the following tasks are performed: (i)
propose an empirical knowledge management model
for professional virtual community, (ii) design an
empirical knowledge management system
framework for professional virtual community, and
(iii) implement an empirical knowledge management
system prototype for professional virtual
community.
2 DESIGN OF EMPIRICAL
KNOWLEDGE MANAGEMENT
MODEL FOR PROFESSIONAL
VIRTUAL COMMUNITY
This section first defines the knowledge-intensive
service industry and analyzes its characteristics.
Then, empirical knowledge for professional virtual
community in knowledge-intensive service
industries is modeled. Based on the modeled
empirical knowledge, an empirical knowledge
management model is finally designed to pave the
way for system framework design.
2.1 Definition and Characteristics
Analysis for KISI
Knowledge-intensive service industries (KISI) are a
service value chain of higher knowledge contents,
which have been established by utilizing cooperation
modes as well as by combining sources from
science, engineering and academia. Knowledge-
intensive service industries use innovative
operational modes and technology application
techniques to pursue the innovations of product,
brand management, operation mode and service
through conducting technologies, internet,
professional knowledge, and services. Knowledge-
intensive service industries involve business
services, communication services, financial services,
educational services, legal consultation services,
distribution services, and health services.
Based on the definition of knowledge-intensive
service industry, it has the following characteristics:
(1) Knowledge-oriented: In knowledge-intensive
service industries, the performance and
accomplishment of each enterprise activity must
highly rely on the utilization of domain knowledge
and experience to ensure that their business models
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