![](bg3.png)
on academic performance, is applicable to Likert
scales (Morales Vallejo, 2009, 2006).
To built a scale we have to conform a people
team which know the people who is supposed to
answered the scale and they have also to know the
attitude we want to measure. The process to build an
attitude scales is composed by the following steps:
1) to describe the attitude, 2) to prepare the
measurement instrument (to write items), 3) to
obtain data from a population sample, and 4)
statistical analysis.
The building process of the scale begins
establishing a common definition of the attitude to
be measured; then write the items of the pilot scale
to be applied to a sample of the population. In the
pilot study, we obtain data to carry out statistical
tests (Student t test) to determine the items of the
final scale.
We used the concepts stated above to develop an
attitudes model for CFE; in the next section we
present such an attitudes model.
3 ATTITUDES MODEL
CFE is concerned in having management systems
that enable to meet the staff, keep updated workers,
and thus take appropriate actions to improve the
performance of the electric power generation. For
this reason, as part of strategic planning and to
strengthen
the talent management model, CFE
decide to develop a management model of attitudes.
The attitudes model consists of 11 attitudes:
learning, safety, job satisfaction, work commitment,
organizational commitment, responsibility, service,
perseverance, loyalty, leadership and ethics.
We built the model with two different
classifications: a classification is concerned with
attitudes must be acquired with respect to the
liability of these jobs (hierarchical levels) and the
other attitudes classification is concerned with
attitudes to play the activities and functions of each
job position (functional levels). In Figure 3, the
classifications of attitudes in our model are outlined.
High
Intermediate
Basic
Managerial Operational
Core
Figure 3: Attitudes Classifications.
In the literature, we can find many examples of
scales of measurement for several attitudes, but for
our model we decided to build the measurement
scales because the instruments must be designed
specifically for individuals who answer them and
taking into account the objectives of the
organization.
Up to now, we have built seven scales to
measure attitudes. Table 3 shows for each of the
scales, the number of participants in the pilot
studies, the number of items of the final scale (after
statistical analysis), and the reliability of the scale
(coefficient α, Cronbach's alpha), which expresses
the internal consistency of the scale, i.e. how much
items are related to each other.
Table 3: Likert scales in the model.
Scale to measure attitude of: Part. Items α
Learning 960 25 0.85
Safety 1114 25 0.88
Work behaviour
(job satisfaction,
work commitment,
organizational commitment)
64 30 0.84
Service 221 26 0.94
Responsibility 218 30 0.78
Perseverance 249 25 0.89
Loyalty 233 25 0.90
4 SIMA’S ARCHITECTURE
The Attitudes Measurement System, SIMA (for the
Spanish, Sistema de Medición de Actitudes) was
developed to support the attitudes model
implantation and to strengthen the talent
management. SIMA provides information to talent
model; which in turn provides information to
managers to recognize the talent of the company and
to recognize the opportunity areas of the
organization and in this way take suitable actions for
the well operation of the company at the right time.
To achieve that objective, SIMA automates the
processes of construction of attitudes measurement
scales and its application to staff. Besides, SIMA
allows exploiting information.
SIMA has three main modules: construction of
attitudes measurement, attitudes assessment and
talent. In the first module: construction of attitudes
measurement scales, the user can build Likert scales
to measure attitudes. In the second module the users
can assign and answer the scales to measure
attitudes. The third module, talent, allows users to
see the information about attitudes’ organization in
WEBIST2012-8thInternationalConferenceonWebInformationSystemsandTechnologies
600