picture); however when the user starts moving, the
marker (next hint) becomes visible when the user is
inside the discovery radius. The Scavenger Hunt
requires a locked value of the discovery radius and
cannot be changed by the user. This is a security
precaution to prevent cheating.
4 E-BUSINESS ASPECTS
Similar to the ArchaeoApp (Holzinger et al., 2011b)
AARE can bring several benefits:
On a Business-to-Consumer level (B2C) there is
a mass market in tourist areas on a personal level,
where people can download AARE for a small fee.
In March 2012 Google announced the Google Play
digital content service, which represents a unified
marketplace for music, movies, books and
applications. Purchases can be made by using the
Google Wallet system (formerly known as Google
Checkout) for simplifying the payment process.
On a Business-to-Business level (B2B), AARE
can be interesting for a mass market in large towns
with a historic background (e.g. Rome, which is a
good example, due to its 7M+ visitors per year).
However, we emphasize that this might be of equal
interest for smaller towns, open-air museums or
archaeological finding places. A good example is
Carnuntum, formely in the Roman province of
Pannonia (now Lower Austria), where only a few
people know that it contains the largest
Amphitheatre, outside the City of Rome.
It is proven that customer interactions can create
opportunities for positive experiences leading to
long-term relationship building (Rose et al., 2011).
This can be especially relevant for tourism.
Moreover, by using AARE as an attractive
customer benefit, the circle is closed by offering the
big advantage of raising awareness for our cultural
heritage – thus combining both aspects: e-education
and e-business.
5 CONCLUSIONS
We tested AARE on a small scale and it worked
well – real-world demonstration will be given in
Rome. The novelty is in the automatic detection of
an invisible site whilst avoiding roaming costs. The
advantages of AARE are threefold:
First, it represents an automatic invisible site
detection based on Visual-Auditory-Tactile (VAT)
notification channels, where the origins can be found
in Visual-Auditory-Kinaesthetic-Tactile (VAKT)
learning styles. By using all three types of
notification channels (description-speech-vibration),
users have the ability to choose their preferable
channel when receiving the information.
Second, the invisible sites (or hints in scavenger
hunt mode) are revealed inside the discovery radius
by using the shading concept. Based on the user’s
GPS location the discovery radius calculates
dynamically the radial distance to nearest invisible
site and notifies the user if the invisible site has been
discovered. Furthermore, the shading concept gets
especially useful for collaborative problem-solving
assignments in scavenger hunt where users unlock
next hints with their GPS location.
Third, the AARE uses GPS services in
combination with offline maps, avoiding roaming
costs. The users need to update the application
before they travel or by using the wireless network
to get the latest data. In the current version of
AARE, the data are stored in the database manually
using the SQLite Database Browser visual tool,
which is used to administer database files
compatible with SQLite; however this process will
be replaced by a web-based administration. AARE
serves also as a nice example for context awareness
of m-Services, we follow the term context as
originally introduced by (Schilit, Adams & Want,
1994), and the relevance for e-Business described in
(Decker et al., 2006).
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