second option provides more possibility of grey
areas regarding the role of healthcare professionals.
In the first instance, it would be the responsibility of
the patient to select the sources of apomediation that
they require, including peer networking sites, and to
use these to gather and synthesise information.
Their need for access to healthcare staff would
largely depend on needing clinical input, or utilising
the gatekeeping functions of professional, such as
obtaining prescriptions or referrals (Hewitt-Taylor
and Bond, 2012). The second road is the more
complex, and would require some thought as to how
existing provision would be tailored or modified to
include apomediary roles.
6 CHANGING ROLES
Where there is a belief that responsibility for the
management of long term conditions is shared, how
current healthcare provision will accommodate the
role of healthcare staff in information retrieval and
synthesis requires some thought.
If such roles are seen as falling within the remit
of healthcare providers, who should take them on
requires consideration. This might be best achieved
by medical staff, as a part of their existing
consultative role. Alternatively, it could be a role
that clinical nurse specialists or practice nurses
adopt. The latter might create a one stop shop in
which patients who attend consultations with
medical staff have already had the chance to discuss
information retrieval, and explore their findings, so
as to present a more focused synopsis of their own
evidence for discussion during the consultation. A
third option may be for healthcare providers to
create a role and place for specialist apomediaries
within their structure. Currently individuals offer
such services, but outwith the healthcare setting, and
an option may be to incorporate non clinical staff
into such roles within the healthcare structure.
Equally, other models or approaches may exist and
be beneficial.
7 CONCLUSIONS
The volume of information available via the Internet
brings with it benefits and challenges for healthcare
staff and patients. A key issue which merits debate is
the way in which health care providers should
respond to the increase in information which patients
who have long term conditions are likely to access.
The way in which such conditions are
conceptualised, in terms of their nature and where
responsibility for their management lies are key
issues in debating whether intermediary, or
apomediary approaches to information management
are most appropriate. Where apomediation seems the
right approach, who should fulfil this role, and how
it should be funded and managed merits discussion.
REFERENCES
Badcott, D. 2005. The expert patient: valid recognition or
false hope? Med Health Care Philos 8,2, 173-178.
Carter, B., Cummings, J., Cooper, L., 2007. An
exploration of best practice in multi agency working
and the experiences of families if children with
complex health needs. What works well and what
needs to be done to improve practice for the future?
Journal of Clinical Nursing 16, 527-539.
Coulter, A., 2002 After Bristol: putting patients at the
centre. BMJ 324, 648-651.
Department of Health, 2001. The Expert Patient: A New
Approach to Chronic Disease Management for the
21st Century. DoH, London.
Diaz, J. A., Griffith, R. A., Ng, J. J., Reinert, S. E.,
Friedman P. D., Moulton, A.W., 2002 Patients’ use of
the Internet for medical information Journal of
General Internal Medicine. 17, 180-185.
Dickerson, S., Reinhart, A. M., Feeley, T. H., Bidani, R.,
Rich, E.,Garg, V. K., Hershey, C. O., 2004 Patient
Internet use for health information at three urban
primary care clinics. Journal of the American Medical
Informatics Association 11, 6, 499-504.
de Boer, M. J., Versteegen, G. J., van Wijhe, M., 2007
Patient’s use of the Internet for pain related medical
information. Patient Education and Counselling 68,
86-97.
Eysenbach, G., 2007 From intermediation to
disintermediation and apomediation: new models for
consumers to access and assess the credibility of
health information in the age of Web2.0.Stud Health
Technol Inform. 129, Pt, 162-6.
Eysenbach, G., 2008 Medicine 2.0: Social Networking,
Collaboration, Participation, Apomediation, and
Openness Journal of Medical Internet Research 10, 3.
Iverson, S. A., Howards, K. B., Penney, B. K., 2008
Impact of Internet use on health-related behaviours
and the patient- physician relationship: a survey based
study and review JAOA 108, 12, 699-708.
Hewitt-Taylor, J., 2007 Children with Complex Needs:
Experiences of Children, Families and Health Staff.
Jessica Kingsley, London.
Hewitt-Taylor, J. Bond, C. S. (2012) What e-patients want
from the doctor-patient relationship. Journal of
Medical Internet Research (Nov 08); 14(6):e155.
Kirk, S., Glendinning, C., Callery, P., 2005 Parent or
nurse? The experience of being the parent of a
HEALTHINF2013-InternationalConferenceonHealthInformatics
142