Managing Knowledge in the Three States of Conceptual Discovery,
Prototype Invention & Commercial Innovation
Joseph P. Lane and Ritamae M. Lane
University at Buffalo, State University of New York, 100 Sylvan Parkway, Amherst, NY 14228 U.S.A.
Keywords: Knowledge States, Knowledge Generation Methodologies, Scientific Research, Engineering Development,
Industrial Production, Conceptual Discovery, Prototype Invention, Commercial Innovation, Intellectual
Property, Value, Open Innovation, STI Policy.
Abstract: This position paper explains that knowledge is generated through three related yet distinct methodologies,
each codified within standard practices recognized by trained professionals. The outputs from each
methodology are embodied in three different states much like the traditional states of matter: gas, liquid,
solid. Effective Information Sharing (IS) and Knowledge Management both require a clear understanding of
these distinctions and relationships. National policies designed to generating commercial innovations
through public investment in the academic sector are particularly vulnerable to problems arising from
confounding these methodologies, their outputs and the transitions between states of knowledge.
1 INTRODUCTION
This position paper attempts to untangle a set of
distinct yet related constructs underlying
technological innovations, which are frequently
conflated and thereby impede progress in defining
policies and practices required to successfully
accomplish technological innovation. These issues
exist within any organization conducting research
and development, including those embracing open
innovation. The issues are most problematic for
organizations and nation’s actively investing
resources in universities yet relying on passive
forces for communication and migration of
intellectual property to the private sector.
Governments fund scientific research in university
and non-profit laboratories to advance the base of
knowledge on which modern civilization is built. In
parallel, governments fund industrial production in
areas of national need such as energy, transportation,
aerospace and defence. Both forms of investment
are largely successful because they closely link
resources with methodologies to generate the
intended outcomes.
However, since the middle of the last century these
Science, Technology & Innovation (STI) policies
and programs have unsuccessfully forced a hybrid
process which has not enjoyed the same level of
success. That is, governments fund university
faculty trained in the methods of scientific research,
yet expect the knowledge they generate to be readily
perceived as valuable to corporate professionals
trained in the methods of new product development.
Further, the vaguely defined and poorly perceived
process of technological innovation is largely silent
about the crucial role transformational role played
by engineering development.
If Information Sharing (IS) is the foundation for
Knowledge Management (KM), and if KM applies
expertise to organizational processes, then in the
language of Logic Models, both depend on a clear
definition and understanding of the elements linking
inputs, processes, outputs and outcomes.
The paper offers evidence supporting the author’s
position, and simple clarifications regarding the
constructs important to framing and conducting
effective Knowledge Management and Information
Sharing practices.
2 THREE METHODOLOGIES
Three distinct yet related methodologies: 1)
Scientific Research; 2) Engineering Development;
3) Industrial Production, can each be conducted
539
P. Lane J. and M. Lane R..
Managing Knowledge in the Three States of Conceptual Discovery, Prototype Invention & Commercial Innovation.
DOI: 10.5220/0004705905390542
In Proceedings of the International Conference on Knowledge Discovery and Information Retrieval and the International Conference on Knowledge
Management and Information Sharing (KMIS-2013), pages 539-542
ISBN: 978-989-8565-75-4
Copyright
c
2013 SCITEPRESS (Science and Technology Publications, Lda.)
independently. However, they also combine to
generate new or improved products or services for
the commercial marketplace, or for supporting
corporate business practices. Successful IS and KM
strategies benefit from their interplay.
The three methodologies can be individually
distinguished according to five attributes:
Purpose
Process
Output
Legal
Value
2.1 Scientific Research Methods
Purpose: Generate new to the world knowledge in
any area with intellectual merit. The traditional
distinctions between ‘basic’ and ‘applied’ research
imply that the scholar’s intentions determine
eventual value. To the contrary the record shows
that the recipient of new knowledge is the arbiter of
value.
Process: Empirical analysis reveals novel insights
regarding the relationship – causal or correlation --
between key variables under scrutiny, with other
variables held in check. Because science is exploring
the unexplained, the process must be carefully
controlled, results analyzed to determine their
likelihood of occurring by chance, and replicable by
others.
Output: A Conceptual Discovery expressed through
a written manuscript or oral presentation. The
output exists only as an observed phenomenon so it
has no inherent substance. Given this ‘gaseous’
state, the discovery itself can be instantly
manipulated through reinforcement, expansion,
revision or refutation.
Legal: A conceptual discovery gains the status of
intellectual property (IP) the moment it is
articulated. However, that IP status is limited to
copyright protection for the investigator’s claim to
be the first to articulate the discovery. This
protection is preserved through the academic citation
system and ethical safeguards against plagiarism.
Value: It is common for discovery’s to be
announced in aspirational terms, such as ‘may
someday lead to’ or ‘offers the promise of
improving’ something or other. These very
statements are evidence that the only inherent value
is novelty; being the first articulation of a new
contribution to the knowledge base; new knowledge
as know what. The intangible must be made to work
in reality before it can contribute to society.
2.2 Engineering Development Methods
Purpose: Generate functional artifacts by reducing
knowledge to practical forms. This is the
professional practice of development through
design, combination and trial, rather than the
academic definition as theory building or
intervention deployment.
Process: Trial and error experimentation and
iterative testing to demonstrate a proof-of-concept
model of some new hardware or software. While
science relies on objective inquiry, engineering
relies on intentional delivery of specified results.
Output: A Prototype Invention which is claimed and
embodied in an operational form. This reduction to
practice is key to demonstrating that something
which can be conceived can also be built to function
within the parameters of the physical world. While
more tangible than concepts, the prototype may be
constructed from expensive or fragile materials, so it
is analogous to a ‘liquid’ state of matter. The
materials or processes involved may be subject to
change but only within the parameters required to
sustain operational capabilities.
Legal: The creator of a functional prototype is
entitled to seek protection against infringement for
twenty years through a patent application. Patent
protection differs from copyright in several ways.
First, it is not passively granted but must be actively
claimed. The claims are reviewed on a country by
country basis, with patents granted based on being
‘first to file’ a claim on that particular invention.
Also, acknowledging the source through citation
does not grant rights to use. Instead, the creator
(inventor) can grant permission for others to use
through a license or sales agreement.
Value: A prototype invention must demonstrate both
the novelty of a conceptual discovery, as well as the
feasibility of a functional prototype. There are no
patents for claims that cannot work in reality such as
anti-gravity or perpetual motion machines.
Demonstrating feasibility – no matter how – is the
hallmark of a patented invention; new knowledge as
know how, as in how to make it work in practice.
2.3 Industrial Production Methods
Purpose: Generate products, components or services
which can be successfully sold in the commercial
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marketplace. These methods typically integrate the
outputs from both scientific research and
engineering development, while avoiding
unnecessary replication.
Process: The systematic specification of materials,
and components to yield a defined set of attributes,
within acceptable operating parameters. The
intention here is not only to reduce a concept to
practical form but to do so as efficiently and
effectively as possible.
Output: A Commercial Innovation embodied as a
viable device or service in a defined context of a
market opportunity. To gain economies of scale and
meet customer expectations the output must
represent a final form which can be mass produced,
widely distributed and supported through a standard
set of skills and resources. This is analogous to the
‘solid’ state of matter, because none of the element
comprising the final form can easily or readily
altered. Once they are, the new/improved device or
service is given a new model or version designation
to demarcate it from previous versions.
Legal: A device or service can obtain additional
intellectual property protection by applying for and
receiving a trademark or service mark, based on
words or symbols assigned as unique identifiers.
The court system recognizes that such identifiers
accrue monetary value, so non-owners can be sued
for damages in the event of improper use which is
assumed to impair revenues or damage reputations.
Value: A commercial innovation clearly must
contain both novelty and feasibility attributes to
have any chance of success in the competitive
marketplace. However, it must also demonstrate
utility, defined as generating revenue for the
manufacturing company and providing functional
benefit to the customer. When one speaks of the
value proposition for a new commercial venture, it
necessarily addresses all three values.
The three methodologies generate new knowledge in
three distinct states, so the next question is how is
knowledge communicated between sectors and
transformed between states.
3 THREE TRANSITION POINTS
Professionals involved in Information Sharing and
Knowledge Management roles face the unenviable
task of monitoring and tracking activity that is
largely hidden from view, precedes announcements
of the resulting outputs, and often rely on the tacit
knowledge of those conducting the work.
The scientist announces their discoveries after the
fact, while the engineer’s inventions only become
public after the patent is filed or granted.
Corporations treat as proprietary on-going
product/service projects until they are unveiled
through press releases and marketing campaigns.
These three examples are all information sharing and
each results from a deliberate strategy of knowledge
management. They all represent opportunities to
identify a point where knowledge in one state of
matter is being absorbed for transformation into
another. Here again the terms associated with each
shift should be distinguished and understood.
3.1 Knowledge Translation
Knowledge Translation (KT) is the latest iteration of
related terms associated with the effective
communication of new knowledge from the creator
to the audience of potential adopters. The KT
wrinkle is that new knowledge must be conveyed
within the value systems and operating contexts of
the audiences to facilitate uptake and application.
This adds a new responsibility on scholars to seek
common ground with audiences either at the end of
their projects – or hopefully – prior to initiating new
projects. The KT approach fits within the analogy to
gaseous matter as the investigator can compose the
message accompanying the conceptual discovery to
best fit the target audience’s context. Of course, this
assumes that there is some relevant to the discovery,
beyond the rigor applied to the scientific research
methodology.
Identifying instances of successful knowledge
translation is a matter of identifying case examples
where the conceptual discovery has been cited in the
publications of another scholar, or adopted in the
practices of professionals.
3.2 Technology Transfer
The phrase Technology Transfer (TT) has gained as
many meanings as the term ‘innovation’ in society.
In this paper’s context it is appropriately limited to
the exchange of ownership and control over
intellectual property protected as patented
inventions. The claimed invention’s novelty and
feasibility become valued by some third party that
seeks to apply the claims in a practical form.
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The invention’s owner may offer temporary control
through a license – which may be exclusive or non-
exclusive to the licensee – or may surrender
permanent control through a sale. This exchange
from one party to another is evidence that the
receiving party intends to transform the prototype
into a commercial devices or service.
Given the liquid state of the prototype, one cannot
be certain how it will be transformed, yet the results
can be inferred by considering the core claims in the
context of the organization acquiring the rights to
practice the invention. Of course, some patents are
acquired not to practice but to hold as a safeguard
against practice by others, but that is another topic.
3.3 Commercial Transaction
The transfer of ownership over an invention to a
corporation is likely to be the last public disclosure
until a new product or service appears in the
marketplace. Yet that appearance is evidence that
the third transformation has occurred. That specific
kernel of knowledge has been transformed from a
liquid (prototype) to a solid (product) state of matter.
4 CONCLUSIONS
Professionals concerned with STI policies and the
programs they support may follow the linkages
between these three transformations to see how –
and to what extent – the three methodologies and
their related sectors combine to generate
technological innovations. Milestones for progress
through each of the methodologies, and their
respective outputs, outcomes and impacts can also
be traced to assign credit and identify opportunities
for further commercial exploitation.
ACKNOWLEDGEMENTS
This paper Center on Knowledge Translation for
Technology Transfer, which is funded by the
National Institute on Disability and Rehabilitation
Research, U.S. Department of Education, under
grant #H133A080050
REFERENCES
Flagg, J. L., Lane, J. P. & Lockett, M. M. (2013). Need to
Knowledge Model. Implementation Science, 8:21
www.implementationscience.com/content/8/1/21/abstract
Lane, J. P. & Flagg, J. L. (2010). Translating Three States
of Knowledge. Implementation Science, 5:9. www.
implementationscience.com/content/5/1/9
Stone, V. I. & Lane, J. P. (2012). Modeling Technology
Innovation. Implementation Science, 7:44.
www.implementationscience.com/content/7/1/44
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