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Cipaku Indah located on Jln. Cipaku Indah, Ledeng,
Cidadap, Bandung. In 2012, PT Cipaku Indah
granted CSR fund to ECO Bambu in the form of
non-cash as an effort to empower community living
around ECO Bambu Cipaku through the provision of
education.
ECO Bambu Cipaku Cultural Arts and Sports
Studio has the following objectives: a) to revive and
empower traditional arts and culture by modernizing
them so as to be acceptable throughout the
archipelago and b) to revive and empower traditional
culinary in order to be acceptable throughout the
archipelago and overseas as an edupreneurship
organized by ECO Bambu Cipaku.
ECO Bambu Cipaku organize the following
activities: angklung training, pencak silat training,
wushu training, traditional games, dance training,
bamboo craft workshop, digital entrepreneurship
workshop, and beauty class workshop.
The activities done through CSR was digital
entrepreneurship training. It was done through three
steps: planning, implementation, and evaluation. The
planning stage was focused on achieving a mutual
agreement between three parties in determining the
objectives. At this stage, the three parties discussed
the training objectives, venue, time, resource
persons, procedures, and funding. The training took
place for one day, starting from 7 am to 12 am. The
participants were 24 people at the ECO Bambu
Community Library. The training material was
introduction and how to use digital entrepreneurship
application presented by Muhamad Azmi, S.Kom.
The training used participative and interactive
method through experiential learning process. The
training facilities were provided by Eco Bambu. At
the end of training, participants were given a chance
to evaluate the presenter and the training
implementation. The result of the evaluation of the
presenter was very good in terms of his material
mastery, presentation systematics, ability to present
the material, use of training methods and media,
language use, tone and voice, QA session
management, style, attitude, behavior, ability to
motivate the participants, dress neatness, discipline,
sympathy for participants, the relevance of material
to the purpose, and the achievement of learning
outcomes.
The evaluation result of the training
implementation revealed that the program was very
successful in terms of the clarity of its objectives, its
relevance to the participants’ needs, material
presentation systematics, the adequacy of time
allocation for each session, benefits of presentation
material, and the achievement of training objectives.
The training program was organized by the
collaboration of: Universitas Pendidikan Indonesia
(UPI), ECO Bambu Community Library, and the
subdistrict government of Sukasari, Bandung. UPI
was represented by its postgraduate students
enrolled in the program of Non-Formal Education in
2016. They designed the training program, starting
from the planning, implementation, to the evaluation
stage. They served as facilitators who designed the
training agenda, prepared the facilities, arranged the
publication and did all administrative works. The
subdistrict government of Sukasari provide the fund
and presenter, and TBM Eco Bambu provided the
venue.
It was revealed the digital entrepreneurship
program brought about positive results. This is due
to the fact that the program was designed based on
the results of need analysis. The need was the gap
between the current state and the condition it is
supposed to be. The result of need analysis showed
that the people living around Eco Bambu
Community Library needed a digital
entrepreneurship training. Digital entrepreneurship is
a new thing and expected to be an opportunity for
success. Devece et al (2016) said that introduction to
innovation and opportunity through entrepreneurship
is a success factor the economic recession period. A
user-friendly digital entrepreneurship application
can empower the society. Furthermore, virtual
entrepreneurship represents a dramatic shift in the
locus of innovation from designer/developer to the
user through the use of ICT. Entrepreneurship has
become a strong driving force of innovation.
CSR program can be well implemented if all
related stakeholders can carry out their maximum
roles. Partnerships through CSR need to be
harmoniously established by various parties
involved. This is in line with Lubell’s (2015)
opinion that a collaborative partnership is in the
context of complex institutional systems that
represent many institutions and actors that interact
collectively in an ecosystem. A collaborative CSR
between the three parties can bring about positive
programs. It can be realized if all related
stakeholders can carry out their own roles. As a
business entity, a company allocates some of their
revenue to be used for the benefits of society
through the CSR program. Government policies can
be synergized with corporate CSR programs, and
higher education institutions (HEIs) with their
resources can contribute to the society. Partnerships
can be established by considering who to work with
and how to share benefits in a collaborative and
competitive environment.
The partnership establishment requires open
communication to ensure that the program is
organized for the benefits of society. In this respect,
Liao et al (2017) suggest that open communication
between all parties is necessary; the most important
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