Development Return on Investment in Hospitality Industry Based on Website
Budhi Pamungkas, Nanang Fattah
2017
Abstract
In Indonesia, a web-based business has become a natural thing, but investing using information technology is still rare. Without using a clear basis for calculation, the majority of businesses lay in Indonesia provides jugdement that the use of information technology in business is a complicated thing to do, wasting money, and not important. Therefore, it takes a special technique for assessing the investment in information technology. One of the easiest techniques is using Enhanced ROI (Return on Investment). The purpose of this research is (1) Obtaining a picture / description about the growth of the hospitality industry in Bandung, which uses e-commers. (2) Identify driving factors and obstacles in the implementation of ROI models development of the hospitality industry in Bandung, which uses e-commers. (3) Formulate a strategy to implement a development model ROI, 4) The application of the model development Enhanched ROI. (5) Trial ROI model development in the hospitality industry in Bandung, which uses e-commers. (6) Develop a ROI model in the hospitality industry in Bandung, which uses e-commers
DownloadPaper Citation
in Harvard Style
Pamungkas B. and Fattah N. (2017). Development Return on Investment in Hospitality Industry Based on Website.In 1st International Conference on Islamic Economics, Business, and Philanthropy - Volume 1: ICIEBP, ISBN 978-989-758-315-5, pages 864-869. DOI: 10.5220/0007091408640869
in Bibtex Style
@conference{iciebp17,
author={Budhi Pamungkas and Nanang Fattah},
title={Development Return on Investment in Hospitality Industry Based on Website},
booktitle={1st International Conference on Islamic Economics, Business, and Philanthropy - Volume 1: ICIEBP,},
year={2017},
pages={864-869},
publisher={SciTePress},
organization={INSTICC},
doi={10.5220/0007091408640869},
isbn={978-989-758-315-5},
}
in EndNote Style
TY - CONF
JO - 1st International Conference on Islamic Economics, Business, and Philanthropy - Volume 1: ICIEBP,
TI - Development Return on Investment in Hospitality Industry Based on Website
SN - 978-989-758-315-5
AU - Pamungkas B.
AU - Fattah N.
PY - 2017
SP - 864
EP - 869
DO - 10.5220/0007091408640869