
 
measure attitudes are the ability, impression, using, 
and transmission either vertically or horizontally to 
fellow generation. 
3  RESULTS AND DISCUSSION 
Attitude is the activity of cognition, affixation, and 
tendencies  acting  someone  who  is  relatively  fixed 
nature. The trend heading into one object, either an 
individual or an institution. That attitude is a source 
of  cultural,  family,  and  personal.  Experts  have 
different  opinions  about  the  attitude.  Some  are 
assumed, that attitude is a determining factor in the 
deed, but there is also argued to the contrary  i.e. a 
decisive  attitude.  Without  the  need  to  sharpen  the 
differences of opinions of experts, let alone argue it 
compellingly, certainly between attitudes and deeds 
difficult  separated  because  both  have  a  very  tight 
relationship.  Attitude  with  regard  to  what  was 
thought, felt, and would like to be done by a person 
in  respect  of  the  existence  of  something 
circumstances.  While  it  appears  that  deeds  are 
always  determined  by  the prevailing  social  norms, 
habits are wont to  do, and  by  the thought of what 
might appear when the deed was done, and not just 
by sheer desire is based. 
If  the attitude  is  associated  with  language,  then 
one thing cannot be denied that the language is not 
only an objective, not just tools or instruments that 
are social to deliver neutral meaning, but relate with 
the identity of a social group or ethnic. If there are 
strong  links  between  language  and  identity  of  the 
wearer  so  that  relationship  will  be  revealed  in  the 
individual  attitude  towards  the  language  and  the 
wearer. Individually language serves as a tool and is 
a maid thought processes at once in social is a tool 
of social interaction or communication. Language as 
a  tool  relies  on  the  human  who  uses  it.  In  other 
words evolved and the demise of the language, not 
the  language,  as  well  as  the  defense  power  of  the 
language depends on the community's use. 
According  to  Moeliono  (1985)  was  described 
language  attitudes  related  to  the  language 
development into six parts, namely (1) attitudes that 
underestimate the quality of the language parallel to 
the  language  attitude,  (2)  the  attitude  that  like  to 
break  through,  (3)  attitudes  of  low  dignity,  (4) 
attitudes  away  from  discipline,  (5)  reluctance  to 
assume  responsibility,  and  (6)  attitudes  takes  over 
diction  and  style.  According  Sugiyono  (2014)  in 
relation to language wisdom, language attitudes are 
more decisive and affect the effectiveness of policies 
taken.  The  language  attitude  also  determines 
whether the language that a society used is better or 
worse than any other language. 
In  Indonesia,  the  regional  language  or  mother 
tongue (minor language) is always in harmony with 
the  major  language/s  as  well  as  mutually  plays  an 
important role. The national language as a unifying 
language  is  sometimes  intimidating  regional 
language so it is needed to set a clear regulation as  
an  attempt  in  preserving  regional  language. 
According  to  Crystal  (2000),  the  preservation  of 
regional  languages  also  need  to  be  done  and 
certainly has a purpose as follows: 
  realizing cultural diversities; 
  maintaining ethnic identity; 
  allows social adaptability; 
  adding  safe  feeling  psychologically  for  
children/person; 
  improve linguistic sensitivity. 
 
The fifth goal on top of one another interlocked 
in  the  context  of  culture.  Empowering  regional 
languages  should  be  a  part  of  a  strategy  in 
preserving culture. 
The idea that cultural content is reflected in the 
language  is  widely expressed  by  experts.  Boaz (in 
Wahab,  1995)  confirms  that  the  relationship  of 
language  and  culture  is  not  only  the  relationship 
between  the  mind  and  the  reciprocal  language  but 
also  between  language  and  custom,  between 
language and behaviour, as well as between ethnic 
and  language  changes  happening  in  the  culture. 
Linguistic  anthropology  can  be  divided  into  four 
areas,  namely,  physical,  linguistic,  cultural,  and 
archaeological.  
In  terms  of  physical  human  beings  grow  and 
develop  by way of  adapting  to the  environment  in 
which it is located, e.g. people who live on the coast 
or  a  hot  place,  less  stand  in  a  cool  place  or  the 
mountains,  and  vice  versa.  These  things  have  an 
impact  on  how  the  pronunciation  of  a  word  or 
sentence. The unique thing about speakers’ attitudes 
and  language  strategies  in  communicating  this  is 
very  exciting  to  be  examined  is  no  exception 
regarding  the  Dayak  Bidayuh  language  in  West 
Kalimantan, which borders Malaysia. 
Language attitude data comes from observation 
and  interview  result.  Aspects  of  taken  data  are 
loyalty,  pride,  and  awareness  of  language  norms. 
The  data  are  analysed  qualitatively.  Suhati  and 
Solihah (2015) explain the data was categorized to 
be  very  good,  good,  and  less  good.  Based  on  the 
findings  analysis  results  were  obtained  by 
researchers  in  Entikong  District,  the  respondents 
were born and developed in Dayak Bidayuh society, 
Variety in Using Language and Dayak Bidayuh Language Reviewed from Society’s Attitude as a Preservation of Language in the Border
Region of West Kalimantan
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