Human Capital on Business Performance on Distro and Boutique SME in Medan City

Yeni Absah, Yasmin Chairunisa Muchtar, Inneke Qamariah

2018

Abstract

SME business owners in general still tend to utilize conventional based in implementing their business. Thus, in generating products the applied technology is still low. If entrepreneurs are following the latest development, which focused on maximizing the management of intellectual capital, then the existing entrepreneurs in Indonesia will be able to compete by utilizing the competitive advantage gained through innovation and creativity generated by the intellectual capital owned by the entrepreneurs. Distro (distribution store) is a type of store in Indonesia that sells clothes and accessories which are entrusted by the clothing manufacturer or self-produced. Boutique is the result of personal production of the owner and the purchase of clothes from the manufacturer/clothing distributor from clothing company. The aim of this research is to analyze the effect of human capital on business performance on distro and boutique SME in Medan City. The result shows that human capital has a positive and significant effect on the business performance of Distro and Boutique in Medan. Furthermore, human capital contributed 78.9% to explain Business performance. Meanwhile, the remaining 21.1% is explained by other variables.

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Paper Citation


in Harvard Style

Absah Y., Muchtar Y. and Qamariah I. (2018). Human Capital on Business Performance on Distro and Boutique SME in Medan City.In Proceedings of the International Conference of Science, Technology, Engineering, Environmental and Ramification Researches - Volume 1: ICOSTEERR, ISBN 978-989-758-449-7, pages 1570-1573. DOI: 10.5220/0010089215701573


in Bibtex Style

@conference{icosteerr18,
author={Yeni Absah and Yasmin Chairunisa Muchtar and Inneke Qamariah},
title={Human Capital on Business Performance on Distro and Boutique SME in Medan City},
booktitle={Proceedings of the International Conference of Science, Technology, Engineering, Environmental and Ramification Researches - Volume 1: ICOSTEERR,},
year={2018},
pages={1570-1573},
publisher={SciTePress},
organization={INSTICC},
doi={10.5220/0010089215701573},
isbn={978-989-758-449-7},
}


in EndNote Style

TY - CONF

JO - Proceedings of the International Conference of Science, Technology, Engineering, Environmental and Ramification Researches - Volume 1: ICOSTEERR,
TI - Human Capital on Business Performance on Distro and Boutique SME in Medan City
SN - 978-989-758-449-7
AU - Absah Y.
AU - Muchtar Y.
AU - Qamariah I.
PY - 2018
SP - 1570
EP - 1573
DO - 10.5220/0010089215701573