Smart Retail in Smart Cities: Best Practice Analysis of Local Online Platforms
Katrin Schade, Marcus Hübscher, Tanja Korzer
2018
Abstract
Against the background of urban transformation processes aggravated by e-commerce, this paper discusses chances and challenges of local online platforms. Three hypotheses are introduced. Firstly, the rapid emergence of numerous local online platforms in various European countries is linked to the urban heritage of the European City. Secondly, the success of these platforms depends on the integration of diverse services. Thirdly it is argued, that platforms need to adapt to future topics of smart retail which is why a more holistic approach is appropriate. A best practice analysis is conducted, which gives an insight into the variety and complexity of local online platforms.
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in Harvard Style
Hübscher M. and Korzer T. (2018). Smart Retail in Smart Cities: Best Practice Analysis of Local Online Platforms.In - ICE-B, ISBN , pages 0-0. DOI: 10.5220/0006844901470157
in Bibtex Style
@conference{ice-b18,
author={Marcus Hübscher and Tanja Korzer},
title={Smart Retail in Smart Cities: Best Practice Analysis of Local Online Platforms},
booktitle={ - ICE-B,},
year={2018},
pages={},
publisher={SciTePress},
organization={INSTICC},
doi={10.5220/0006844901470157},
isbn={},
}
in EndNote Style
TY - CONF
JO - - ICE-B,
TI - Smart Retail in Smart Cities: Best Practice Analysis of Local Online Platforms
SN -
AU - Hübscher M.
AU - Korzer T.
PY - 2018
SP - 0
EP - 0
DO - 10.5220/0006844901470157