Developing a Textbook of People’s Economy-Based, Small and

Medium Enterprises Management Course for Economics Education

Students at Ikip Budi Utomo

Melisa Wahyu FandyanSari, Deni Nugroho Setyabudi

Economics Education of IKIP Budi Utomo, Malang, Indonesia

Keywords: Textbook, Small and Medium Enterprises Management, People’s Economy.

Abstract: This research of developing a textbook of People’s Economy-based, small and Medium Enterprises

Management was a part of a Research & Development (R&D) research design. The objectives of this research

were (1) to design a textbook of People’s Economy-based, Small and Medium Enterprises Management

course for Economics Education students, (2) to make use of this textbook of People’s Economy-based, Small

and Medium Enterprises Management course as the textbook which helps the students to comprehend the

Small and Medium Enterprises Management materials, and (3) to make use of this People’s Economy-based,

Small and Medium Enterprises Management textbook to be an innovative, creative, effective, enjoyable, and

useful textbook to help the students of Economics Education Study Program. This textbook was tried out to

40 students of Economics Education Study Program year 2014. The development of this textbook, according

to the material expert, attained average score of 3.95 which was categorized as Appropriate and the result of

the media expert assessment concluded that this textbook deserved the average score of 3.9 which was

categorized as Appropriate. The evaluation result from the students regarding the learning using small and

Medium Enterprises Management textbook was 87.78%. From the result, it can be concluded that People’s

Economy-based, Small and Medium Enterprises Management textbook that the researchers developed was

categorized as “Very Good” criterion. This Small and Medium Enterprises textbook consisted of six (6)

chapters and contained people’s economy points of view.

1 INTRODUCTION

Indonesian Law entrusts education to be included as

the right for all of Indonesian people through Chapter

31 Verse 1 until Verse 5. Therefore, there will be no

reason for Indonesian people not to skip their

education. The education entrust in the Law is also

reflected on Government Regulation Number 19 Year

2009 regarding the Education National Standard

which rules that the process of learning in education

units should be held interactively, inspiring,

enjoyably, challenging, motivating, the students

should participate actively, and giving sufficient

space for the initiative, creativity, and independence

based on the students’ talent, interest, and physical

and psychological development. As a result, the

enjoyable education should be experienced by all of

Indonesian people. The learning process cannot be

separated from teaching aids, either teaching media or

teaching method.

One of the requirements from a learning process

is book. Textbooks become one of the essential parts

in a learning process because it becomes one of the

information sources or learning sources for the

students in the level of elementary, junior high, and

senior high schools or students in higher level

education (university). In the learning process in

Economics Education study program, Small and

Medium Enterprises Management is one of the

compulsory courses in Economics Education Study

Program at Institute of Teacher Training and

Education (IKIP) Budi Utomo Malang. For the

students of Economics Education who mostly came

from Nusa Tenggara Timur and Kalimantan, the

books used as the learning guidance for Small and

Medium Enterprises Management course varied but

the language used in those books were difficult to be

understood based on the characteristics and the

competence of the students. Therefore, the students

and the researchers, who were also the lecturers of

Small and Medium Enterprises Management course,

340

Sari, M. and Setyabudi, D.

Developing a Textbook of People’s Economy-Based, Small and Medium Enterprises Management Course for Economics Education Students at Ikip Budi Utomo.

DOI: 10.5220/0008411903400344

In Proceedings of the 2nd International Conference on Learning Innovation (ICLI 2018), pages 340-344

ISBN: 978-989-758-391-9

faced difficulties in determining the textbook which

was suitable to the curriculum of the Economics

Education Study Program. In addition, the

arrangement of this textbook was also based on the

students’ particularity that came from the east parts of

Indonesia and also inserting the people’s economy

values in the textbook so that the students learn more

about Indonesian economy and were involved in

economic activities or applied people’s economy-

based entrepreneurship. Referring to that

background, the researchers considered that they

should conduct a research entitled “Developing A

Textbook of People’s Economy-Based, Small and

Medium Enterprises Management Course for

Economics Education Students at Ikip Budi Utomo”.

The research problems in this research were 1)

how to develop a textbook of People’s Economy-

based, Small and Medium Enterprises Management

course for students of Economics Education study

program, 2) how the textbook of People’s Economy-

based, Small and Medium Enterprises Management

course can help the students’ understanding on the

materials of Small and Medium Enterprises

Management, and 3) how can the researchers develop

of the People’s Economy-based, Small and Medium

Enterprises Management textbook to be an

innovative, creative, effective, and enjoyable

textbook in order to help the students of Economics

Education Study Program.

This textbook consisted of six chapters, as written

can see in Table 1.

The developed textbook was a textbook for SMEs

Management course in which the materials discussed

were based on people’s economy. People’s economy

is “national economy system which is developed as

joint venture based on family values where the

venture should be done by all the members, for all the

members, and led by the member of society” (Pustek

UGM). The implementation of people’s economy is

based on the 1945 Constitution of the Republic of

Indonesia Articles 27, 28, 31, 33, and 34. In Indonesia

nowadays, economy reality is far from the entrust of

the 1945 Constitution of the Republic of Indonesia in

the form of people’s economy. Currently, there are a

lot of large-scaled enterprises which are owned by

foreigners or the major stock is owned by foreigners.

Therefore, Indonesia economy foundation is

downtrodden. In addition, the large-scaled enterprises

greatly dominate the resources which affect many

people’s need and the situation.

Table 1: Materials for SMEs management textbook.

Chapter

Sub-Chapter

Basic concept of

management

Introduction of

management

Basic functions of

management

Entrepreneurship

Introduction of

Entrepreneurship

(Saragih, 2012)

Entrepreneurship

characteristics

The concept of

Entrepreneurship of

Islam

Introduction to SMEs

Management

Introduction of small

and medium enterprises

(Tambunan, 2012)

The development of

SMEs in Indonesia

Identification of small

and medium enterprises

opportunity in

Indonesia

The importance of

compiling SWOT

analysis for SME’s

SMEs Management

Business management

Human Resource

management

Production process

management

Capital management

Maintaining the quality

of SMEs production

outcome

The obstacles of SMEs

development in

Indonesia

The development of

SMEs’ female agents

in Indonesia

SMEs’ female agents in

Indonesia

Barriers for female in

SME’s in Indonesia

The struggle stories of

SMEs’ female agents

SMEs in people’s

economy

Togetherness principles

(Mubyarto, no date)

Economic activities in

Indonesia (Santosa and

Baswir, 2010)

Economic sovereignty

for SMEs agents

leads to the more prosperous the rulers and the more

suffering the civil citizens. The phenomenon becomes

a sign that people’s economy is “killed” in this own

country. The fact is truly in the opposite site of the

aim of economy democracy reflected on Verse 33 of

the 1945 Constitution of the Republic of Indonesia.

Developing a Textbook of People’s Economy-Based, Small and Medium Enterprises Management Course for Economics Education

Students at Ikip Budi Utomo

341

Referring to those background, it is expected that

through this people’s economy-based, SMEs

Management textbook, the students who are the

younger generation of Indonesia can restore

Indonesian economy soul to guarantee Indonesian

people economic welfare.

2 METHOD

In general, this research was a study aimed at

developing a textbook, so the method used was

Research and Development design. This research

applied research and development model adapted

from ADDIE equipment development. ADDIE

appeared in 1990 developed by Reiser and Mollenda

(Putra, 2015). One of the ADDIE functions was to

become the guidance in developing the effective,

dynamic, and supportive training program

infrastructure and equipment to assist the mentioned

training performance. ADDIE covered analyse,

design, development, implementation, and

evaluation.

This research was conducted in Campus C of IKIP

Budi Utomo which was located at Jalan Citandui

Number 46, Blimbing, Malang City, East Java,

Indonesia, on 30 students of Economics Education

Study Program Year 2014. The research was

conducted from April to June 2018. The arrangement

of these textbook passed five (5) steps, they were:

Determining the teaching materials of the course

which would be developed. In this stage, the

researchers determined what course would be

developed and would be used as the textbook for

students of Economics Education Study Program.

The determination was based on several

consideration, they were the unavailability of Small

and Medium Enterprises Management book which

could be modified to equip the students of economics

education at IKIP Budi Utomo, the students’

difficulty to understand the materials in the books

related to Small and Medium Enterprises

Management which were the translated version of the

original ones.

Identifying the materials that would be discussed

in the Small and Medium Enterprises Management

course. The materials from Small and Medium

Enterprises Management textbook which focused on

the people’s economy consisted of six (6) chapters of

discussion (Table 1).

The third stage was the process of developing,

arranging, and writing the textbook. In this stage,

there were seven steps done, they were: (a)

identifying the learning objectives, (b) analysing the

learning objectives, (c) identifying the behaviours and

characteristics of the students, (d) designing the

outcome indicators, (e) developing question items, (f)

developing the learning strategies, and (g) developing

Small and Medium Enterprises Management

textbook.

Expert validation and try out. This stage was the

information collecting process as the foundation of

decision making for the developed product quality. In

developing Small and Medium Enterprises

Management textbook, there were two expert

validations, they were: (1) material expert review and

teaching design expert, and (2) try out.

Revising Small and Medium Enterprises

Management textbook. The result attained from the

previous tests was used as the foundation and

guidance in revising the textbook so that it could

idealize the textbook to help the students to

understand and master the materials of Small and

Medium Enterprises Management. The five steps in

the research design can see in Figure 1:

Figure 1: ADDIE research design (Putra, 2015).

ICLI 2018 - 2nd International Conference on Learning Innovation

342

3 RESULT AND DISCUSSION

3.1 The Development of Small and

Medium Enterprises Management

Textbook

The implementation of the development of this

textbook applied the procedure of ADDIE which was

explained as follow:

3.1.1 Analyse

The researchers observed and analysed what hindered

the teaching and learning process of Small and

Medium Enterprises Management course in

Economics Education Study Program. Based on the

analysis result, it was known that most of the learning

textbooks used by the students were translated

version of the original one. As the result, the students

faced difficulties in understanding the materials. In

addition, the materials found in the textbooks were

mostly about global economy and did not show

Indonesian economy particularity, that was People’s

Economy.

3.1.2 Design

After identifying the problems in Small and Medium

Enterprises Management learning process, the

researchers collected the materials which were

considered as suitable and supported the development

of Small and Medium Enterprises Management. The

suitable materials were related to management,

entrepreneurship, explanation on Small and Medium

Enterprises and people’s economy.

3.1.3 Development

The development of this textbook was conducted

after passing the analysis and planning step. It was

when the researchers have known the materials which

would be included in this textbook. After selecting the

materials, the researchers chose six (6) materials and

each chapter or material consisted of several sub-

chapters. In this stage, after the research design was

arranged, the textbook was applied for expert’s

validation; they were media expert validation and

material expert validation. Media expert validation

was done by Dra. Yulita Pujiharti, M.Kes. And the

results were showed in Table 2.

Based on the Table 2, the media validation test

showed the result of average score of 3.9 which was

categorized as Appropriate and was in the range of

3.4< X ≤4.2 so that the appropriateness level of this

textbook was in the Appropriate category. The second

test was material expert test or material expert

validation. The test was done by Dra.Titik Purwati,

M.M. and the result was shown in Table 3.

Table 2: The result of media expert validation.

Assessment

Aspect

∑Score

Average

Score