Communication Strategy based on Local Wisdom "Arih Ersada" in Resolving Conflict Affected Communities

Iskandar Zulkarnain, T. Prasetiyo, Ribut Pribadi

2019

Abstract

Strategy becomes an important plan or tactic that is made in order to keep the communication process run well and in accordance with the desired goals, especially in resolving a conflict. One of them is the issue of determining the production of the forest area and the construction of the Lau Simeme dam in six villages, that is Mardinding, Rumah Gerat, Sari Laba Jahe, Penen, Peria-ria and Kuala Dekah, Deli Serdang Regency, North Sumatera Province. The community considers goverment policies are wrong because they do not pay attention to the culture of the local community. For this reason, the community through the Arih Ersada organization created a communication strategy in resolving the conflict. The researcher investigates the problem by using interpretive paradigm. The research method is descriptive with a qualitative approach. Data collection techniques carried out by interviews, participant observation, and focused group discussion (FGD). The research found that Arih Ersada using the communication strategy based on local wisdom, they called Arih-arih, to resolve the conflict. The strategy has five stages, that is arih-arih (deliberations), muat ukur sinterem (embracing the community), muat ingan ciau (looking for asylum/assistance), radu untung (negotiation), and ngerumahi silepus (evaluation).

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Paper Citation


in Harvard Style

Zulkarnain I., Prasetiyo T. and Pribadi R. (2019). Communication Strategy based on Local Wisdom "Arih Ersada" in Resolving Conflict Affected Communities.In Proceedings of the 3rd International Conference on Social and Political Development - Volume 1: ICOSOP 3, ISBN 978-989-758-472-5, pages 294-298. DOI: 10.5220/0010018402940298


in Bibtex Style

@conference{icosop 319,
author={Iskandar Zulkarnain and T. Prasetiyo and Ribut Pribadi},
title={Communication Strategy based on Local Wisdom "Arih Ersada" in Resolving Conflict Affected Communities},
booktitle={Proceedings of the 3rd International Conference on Social and Political Development - Volume 1: ICOSOP 3,},
year={2019},
pages={294-298},
publisher={SciTePress},
organization={INSTICC},
doi={10.5220/0010018402940298},
isbn={978-989-758-472-5},
}


in EndNote Style

TY - CONF

JO - Proceedings of the 3rd International Conference on Social and Political Development - Volume 1: ICOSOP 3,
TI - Communication Strategy based on Local Wisdom "Arih Ersada" in Resolving Conflict Affected Communities
SN - 978-989-758-472-5
AU - Zulkarnain I.
AU - Prasetiyo T.
AU - Pribadi R.
PY - 2019
SP - 294
EP - 298
DO - 10.5220/0010018402940298