Travelling Choices & Image Management: A Study of Millennials' Gathering and Traveling Places

Devie Rahmawati, Giri Lumakto, Mila Viendyasari, Amelita Lusia, Mafindo

2019

Abstract

The purpose of this study is to reveal Millennials' patterns and behaviours in terms of gathering and travelling activities. The study used the FGD method of 59 informants. Millennials are an age group that has different meeting and travelling preferences from other generations. They use technology as the primary tool to plan and manage the gathering and travelling activities. Social media offers wide opportunities to get affirmations about their choices and behaviour of gathering and travelling. Nevertheless, Millennials still have a strong orientation to build real social relations in real life. Even though they always stick to their gadgets during the gathering and travelling. They still want to go out with friends or family to gather and travel. The choices of the hanging out a place and travelling destination for Millennials depend on features the places offer. They should meet the need to build Millennials' self-image before social media users. Sites that offer uniqueness and novelty in architectural and interior aspects is Millennial's first priority. These aspects correspond to their habit of documenting and posting photos on social media. Friends' or relatives', and influencers' recommendations are still a determining factor in Millennials' choice of a place to gather or travel.

Paper Citation

in Harvard Style

Rahmawati D., Lumakto G., Viendyasari M., Lusia A. and Mafindo. (2019). Travelling Choices & Image Management: A Study of Millennials' Gathering and Traveling Places. In Proceedings of the 4th International Conference of Vocational Higher Education - Volume 1: ICVHE, ISBN 978-989-758-530-2, pages 442-450. DOI: 10.5220/0010686700002967

in Bibtex Style

@conference{icvhe19,
author={Devie Rahmawati and Giri Lumakto and Mila Viendyasari and Amelita Lusia and Mafindo},
title={Travelling Choices & Image Management: A Study of Millennials' Gathering and Traveling Places},
booktitle={Proceedings of the 4th International Conference of Vocational Higher Education - Volume 1: ICVHE,},
year={2019},
pages={442-450},
publisher={SciTePress},
organization={INSTICC},
doi={10.5220/0010686700002967},
isbn={978-989-758-530-2},
}

in EndNote Style

TY - CONF

JO - Proceedings of the 4th International Conference of Vocational Higher Education - Volume 1: ICVHE,
TI - Travelling Choices & Image Management: A Study of Millennials' Gathering and Traveling Places
SN - 978-989-758-530-2
AU - Rahmawati D.
AU - Lumakto G.
AU - Viendyasari M.
AU - Lusia A.
AU - Mafindo.
PY - 2019
SP - 442
EP - 450
DO - 10.5220/0010686700002967