Revisiting Social Media Tie Strength in the Era of Data Access Restrictions

Jayesh Prakash Gupta, Hannu Kärkkäinen, Osku Torro, Raghava Rao Mukkamala

2019

Abstract

The strength of social ties has an impact on how information is transferred and processed in a social network. Many studies have used social media data to evaluate tie strength. However, many of these studies were done at a time when social media data could be accessed legally without using the social media platform API. In the past few years, there have been significant changes in the data access policies of these platforms, which has led to a considerable reduction in the possibilities of using social media data for tie strength evaluation. The paper aims to study the impact of the data access policy changes of major social media platforms on the existing social media based tie strength models. The findings of this study show that the existing social media based tie strength models can no longer be utilized in their current form. Our study suggests that there is either a need to modify the existing social media based tie strength models or to develop new social media based tie strength models that reflect the recent changes in the data access policies.

Paper Citation

in Harvard Style

Gupta J., Kärkkäinen H., Torro O. and Mukkamala R. (2019). Revisiting Social Media Tie Strength in the Era of Data Access Restrictions. In Proceedings of the 11th International Joint Conference on Knowledge Discovery, Knowledge Engineering and Knowledge Management (IC3K 2019) - Volume 3: KMIS; ISBN 978-989-758-382-7, SciTePress, pages 187-194. DOI: 10.5220/0008067501870194

in Bibtex Style

@conference{kmis19,
author={Jayesh Prakash Gupta and Hannu Kärkkäinen and Osku Torro and Raghava Rao Mukkamala},
title={Revisiting Social Media Tie Strength in the Era of Data Access Restrictions},
booktitle={Proceedings of the 11th International Joint Conference on Knowledge Discovery, Knowledge Engineering and Knowledge Management (IC3K 2019) - Volume 3: KMIS},
year={2019},
pages={187-194},
publisher={SciTePress},
organization={INSTICC},
doi={10.5220/0008067501870194},
isbn={978-989-758-382-7},
}

in EndNote Style

TY - CONF

JO - Proceedings of the 11th International Joint Conference on Knowledge Discovery, Knowledge Engineering and Knowledge Management (IC3K 2019) - Volume 3: KMIS
TI - Revisiting Social Media Tie Strength in the Era of Data Access Restrictions
SN - 978-989-758-382-7
AU - Gupta J.
AU - Kärkkäinen H.
AU - Torro O.
AU - Mukkamala R.
PY - 2019
SP - 187
EP - 194
DO - 10.5220/0008067501870194
PB - SciTePress