The Influence of Hospital Trust and Service Quality to Patient Satisfaction and Loyalty

Wilujeng Puja Sari, Naili Farida, Sutopo Patria Jati

2019

Abstract

The purpose of this paper is to analyse how trust and service quality influence satisfaction that lead to patient loyalty. This research used a quantitative methodology. In total, 100 patients participated from outpatient departement in referal center hospital of Central Java, Semarang, Indonesia. The data was collected using a survey method with a questionnaire. The data was analyzed using SEM with smartPLS3.0 software. The reserach demonstrated that hospital trust has no significant impact on patient satisfaction. However, the result also found that service quality has a positive influenced on patient satisfaction and patient satisfaction has a positive influenced on loyalty. This research was performed only in one healthcare service provider in Semarang so the result is less representative of the population in general. This study could be an input towards hospital managers to generate effective strategies in their effors to improve patient satisfaction and loyalty.

Paper Citation

in Harvard Style

Sari W., Farida N. and Jati S. (2019). The Influence of Hospital Trust and Service Quality to Patient Satisfaction and Loyalty.In Proceedings of the 2nd International Conference on Inclusive Business in the Changing World - Volume 1: ICIB, ISBN 978-989-758-408-4, pages 203-207. DOI: 10.5220/0008429302030207

in Bibtex Style

@conference{icib19,
author={Wilujeng Puja Sari and Naili Farida and Sutopo Patria Jati},
title={The Influence of Hospital Trust and Service Quality to Patient Satisfaction and Loyalty},
booktitle={Proceedings of the 2nd International Conference on Inclusive Business in the Changing World - Volume 1: ICIB,},
year={2019},
pages={203-207},
publisher={SciTePress},
organization={INSTICC},
doi={10.5220/0008429302030207},
isbn={978-989-758-408-4},
}

in EndNote Style

TY - CONF

JO - Proceedings of the 2nd International Conference on Inclusive Business in the Changing World - Volume 1: ICIB,
TI - The Influence of Hospital Trust and Service Quality to Patient Satisfaction and Loyalty
SN - 978-989-758-408-4
AU - Sari W.
AU - Farida N.
AU - Jati S.
PY - 2019
SP - 203
EP - 207
DO - 10.5220/0008429302030207