Social Interaction and Peer Pressure on Desired Healthy Lifestyle and Sport Motivation among the Generation Y
Widjojo Suprapto, Dhyah Harjanti, Zeplin Jiwa Husada Tarigan, Bayu Dharma Setiawan
2019
Abstract
Generation Y is considered as the most "health conscious generation" due to their extraordinary exposures to health information now readily available online via the internet. This health conscious mindset creates plenty of business opportunities, from sports apparels to sport equipment and healthy food. Meanwhile, Generation Y is seeking to balance lifestyle and work, with more emphasis on lifestyle. This generation is also craving for a relationship with families and friends. Yet, this generation has the lifestyle habits that are damaging their health as they become more addicted to social media platforms and less physically active. Therefore, this research aims to investigate the influence of sports community social interaction and peer pressure on healthy lifestyle and sport motivation among Generation Y. This research is using a quantitative method. The data are collected from 120 respondents who are selected using purposive sampling. The data are analyzed with smartPLS software. The results show that sports community social interaction and peer pressure have a positive significant influence on healthy lifestyle, and a healthy lifestyle has a positive significant influence on sport motivation among Generation Y.
DownloadPaper Citation
in Harvard Style
Suprapto W., Harjanti D., Tarigan Z. and Setiawan B. (2019). Social Interaction and Peer Pressure on Desired Healthy Lifestyle and Sport Motivation among the Generation Y.In Proceedings of the 2nd International Conference on Inclusive Business in the Changing World - Volume 1: ICIB, ISBN 978-989-758-408-4, pages 268-275. DOI: 10.5220/0008430202680275
in Bibtex Style
@conference{icib19,
author={Widjojo Suprapto and Dhyah Harjanti and Zeplin Jiwa Husada Tarigan and Bayu Dharma Setiawan},
title={Social Interaction and Peer Pressure on Desired Healthy Lifestyle and Sport Motivation among the Generation Y},
booktitle={Proceedings of the 2nd International Conference on Inclusive Business in the Changing World - Volume 1: ICIB,},
year={2019},
pages={268-275},
publisher={SciTePress},
organization={INSTICC},
doi={10.5220/0008430202680275},
isbn={978-989-758-408-4},
}
in EndNote Style
TY - CONF
JO - Proceedings of the 2nd International Conference on Inclusive Business in the Changing World - Volume 1: ICIB,
TI - Social Interaction and Peer Pressure on Desired Healthy Lifestyle and Sport Motivation among the Generation Y
SN - 978-989-758-408-4
AU - Suprapto W.
AU - Harjanti D.
AU - Tarigan Z.
AU - Setiawan B.
PY - 2019
SP - 268
EP - 275
DO - 10.5220/0008430202680275