Entrepreneurial Intention: A Case of Entrepreneurs in Creative Economy

Yussi Ramawati, Christine Winstinindah Sandroto

2019

Abstract

The creative industry is the utilization of creativity, skills, talents, interests and individual competencies. The purpose of this study is to find out entrepreneurial intention in the creative economy, in line with the Indonesian government's program to advance the creative economy. The population of this research included all creative entrepreneurs, in Jakarta and Balikpapan. Five measurement instruments are used in this study: (1) entrepreneurial expertise, (2) perceived desirability, (3) perceived feasibility, (4) propensity to act, and (5) entrepreneurial intention. This study distributed questionnaires to 305 respondents consisting of 162 respondents in the Jakarta area and 143 in Balikpapan, with convenience sampling technique. It was found that entrepreneurial expertise has a positive and significant effect on (i) perceived desirability, (ii) perceived feasibility, and (iii) propensity to act. Perceived Desirability has a positive and significant effect on entrepreneurial intention. Perceived feasibility has a positive and significant effect on entrepreneurial intention, and propensity to act has a positive and significant effect on entrepreneurial intention.

Paper Citation

in Harvard Style

Ramawati Y. and Sandroto C. (2019). Entrepreneurial Intention: A Case of Entrepreneurs in Creative Economy.In Proceedings of the 2nd International Conference on Inclusive Business in the Changing World - Volume 1: ICIB, ISBN 978-989-758-408-4, pages 319-328. DOI: 10.5220/0008430803190328

in Bibtex Style

@conference{icib19,
author={Yussi Ramawati and Christine Winstinindah Sandroto},
title={Entrepreneurial Intention: A Case of Entrepreneurs in Creative Economy},
booktitle={Proceedings of the 2nd International Conference on Inclusive Business in the Changing World - Volume 1: ICIB,},
year={2019},
pages={319-328},
publisher={SciTePress},
organization={INSTICC},
doi={10.5220/0008430803190328},
isbn={978-989-758-408-4},
}

in EndNote Style

TY - CONF

JO - Proceedings of the 2nd International Conference on Inclusive Business in the Changing World - Volume 1: ICIB,
TI - Entrepreneurial Intention: A Case of Entrepreneurs in Creative Economy
SN - 978-989-758-408-4
AU - Ramawati Y.
AU - Sandroto C.
PY - 2019
SP - 319
EP - 328
DO - 10.5220/0008430803190328