Persuasion Meets AI: Ethical Considerations for the Design of Social Engineering Countermeasures

Nicolás E. Díaz Ferreyra, Esma Aïmeur, Hicham Hage, Maritta Heisel, Catherine García van Hoogstraten

2020

Abstract

Privacy in Social Network Sites (SNSs) like Facebook or Instagram is closely related to people’s self-disclosure decisions and their ability to foresee the consequences of sharing personal information with large and diverse audiences. Nonetheless, online privacy decisions are often based on spurious risk judgements that make people liable to reveal sensitive data to untrusted recipients and become victims of social engineering attacks. Artificial Intelligence (AI) in combination with persuasive mechanisms like nudging is a promising approach for promoting preventative privacy behaviour among the users of SNSs. Nevertheless, combining behavioural interventions with high levels of personalization can be a potential threat to people’s agency and autonomy even when applied to the design of social engineering countermeasures. This paper elaborates on the ethical challenges that nudging mechanisms can introduce to the development of AI-based countermeasures, particularly to those addressing unsafe self-disclosure practices in SNSs. Overall, it endorses the elaboration of personalized risk awareness solutions as i) an ethical approach to counteract social engineering, and ii) as an effective means for promoting reflective privacy decisions.

Paper Citation

in Harvard Style

Ferreyra N., Aïmeur E., Hage H., Heisel M. and van Hoogstraten C. (2020). Persuasion Meets AI: Ethical Considerations for the Design of Social Engineering Countermeasures. In Proceedings of the 12th International Joint Conference on Knowledge Discovery, Knowledge Engineering and Knowledge Management (IC3K 2020) - Volume 3: KMIS; ISBN 978-989-758-474-9, SciTePress, pages 204-211. DOI: 10.5220/0010142402040211

in Bibtex Style

@conference{kmis20,
author={Nicolás E. Díaz Ferreyra and Esma Aïmeur and Hicham Hage and Maritta Heisel and Catherine García van Hoogstraten},
title={Persuasion Meets AI: Ethical Considerations for the Design of Social Engineering Countermeasures},
booktitle={Proceedings of the 12th International Joint Conference on Knowledge Discovery, Knowledge Engineering and Knowledge Management (IC3K 2020) - Volume 3: KMIS},
year={2020},
pages={204-211},
publisher={SciTePress},
organization={INSTICC},
doi={10.5220/0010142402040211},
isbn={978-989-758-474-9},
}

in EndNote Style

TY - CONF

JO - Proceedings of the 12th International Joint Conference on Knowledge Discovery, Knowledge Engineering and Knowledge Management (IC3K 2020) - Volume 3: KMIS
TI - Persuasion Meets AI: Ethical Considerations for the Design of Social Engineering Countermeasures
SN - 978-989-758-474-9
AU - Ferreyra N.
AU - Aïmeur E.
AU - Hage H.
AU - Heisel M.
AU - van Hoogstraten C.
PY - 2020
SP - 204
EP - 211
DO - 10.5220/0010142402040211
PB - SciTePress