Data Analysis of Behavioral Intention of Beijing Residents in the Post-Epidemic Era

Huimei Tang

2022

Abstract

The COVID-19 pandemic has dealt a major blow to the tourism industry. Since the normalization of domestic epidemic prevention and control, tourism consumption has started the ’ internal circulation ’ mode, and the domestic tourism market has recovered steadily. It is necessary to re-evaluate the dynamic changes in tourism development. Traditional statistical methods are no longer suitable for research, and the application of the Internet and big data provides new ideas for solving tourism development problems. This study collected data on Beijing residents ’ tourism market in three quarters, using tourism consumer behavior theory and behavioral intention theory to establish a behavioral intention model, using analytic hierarchy process and expert evaluation method to construct a tourism intention evaluation system. The time changes and characteristics of tourists ’ travel intentions and preferences are described and analyzed. Finally, based on information technology, it provides suggestions for the development of the tourism market.

Paper Citation

in Harvard Style

Tang H. (2022). Data Analysis of Behavioral Intention of Beijing Residents in the Post-Epidemic Era. In Proceedings of the 1st International Conference on Public Management, Digital Economy and Internet Technology - Volume 1: ICPDI; ISBN 978-989-758-620-0, SciTePress, pages 491-494. DOI: 10.5220/0011750400003607

in Bibtex Style

@conference{icpdi22,
author={Huimei Tang},
title={Data Analysis of Behavioral Intention of Beijing Residents in the Post-Epidemic Era},
booktitle={Proceedings of the 1st International Conference on Public Management, Digital Economy and Internet Technology - Volume 1: ICPDI},
year={2022},
pages={491-494},
publisher={SciTePress},
organization={INSTICC},
doi={10.5220/0011750400003607},
isbn={978-989-758-620-0},
}

in EndNote Style

TY - CONF

JO - Proceedings of the 1st International Conference on Public Management, Digital Economy and Internet Technology - Volume 1: ICPDI
TI - Data Analysis of Behavioral Intention of Beijing Residents in the Post-Epidemic Era
SN - 978-989-758-620-0
AU - Tang H.
PY - 2022
SP - 491
EP - 494
DO - 10.5220/0011750400003607
PB - SciTePress