An Exploratory of Factors Influencing of Digital Technology Adoption in Thai Maritime Industry: Perspective of Thai Shipowners

Atcharaporn Janmethakulwat, Bundit Thanasopon

2023

Abstract

This study addresses a literature gap in the maritime sector concerning the slow adoption of digital technology by Thai shipowners to drive sustainable organizational development. Understanding the determinants of digital technology adoption is crucial. Thus, this study examines the adoption process of digital technology in Thai shipowners at the firm-level, specifically focusing on the perceived influence of technology, organization, and environment. The study employs an exploratory approach and utilizes in-depth case studies to build theory. The findings suggest that factors such as improved organizational efficacy, reduced operational expenses, enhanced internal and external communication, top management support and commitment, plan maintenance monitoring, documentation, compliance with legal, regulatory, and policy requirements, and social pressure positively influence the adoption of digital technology in Thai shipowners.

Paper Citation

in Harvard Style

Janmethakulwat A. and Thanasopon B. (2023). An Exploratory of Factors Influencing of Digital Technology Adoption in Thai Maritime Industry: Perspective of Thai Shipowners. In Proceedings of the 25th International Conference on Enterprise Information Systems - Volume 2: ICEIS, ISBN 978-989-758-648-4, SciTePress, pages 669-677. DOI: 10.5220/0012035100003467

in Bibtex Style

@conference{iceis23,
author={Atcharaporn Janmethakulwat and Bundit Thanasopon},
title={An Exploratory of Factors Influencing of Digital Technology Adoption in Thai Maritime Industry: Perspective of Thai Shipowners},
booktitle={Proceedings of the 25th International Conference on Enterprise Information Systems - Volume 2: ICEIS,},
year={2023},
pages={669-677},
publisher={SciTePress},
organization={INSTICC},
doi={10.5220/0012035100003467},
isbn={978-989-758-648-4},
}

in EndNote Style

TY - CONF

JO - Proceedings of the 25th International Conference on Enterprise Information Systems - Volume 2: ICEIS,
TI - An Exploratory of Factors Influencing of Digital Technology Adoption in Thai Maritime Industry: Perspective of Thai Shipowners
SN - 978-989-758-648-4
AU - Janmethakulwat A.
AU - Thanasopon B.
PY - 2023
SP - 669
EP - 677
DO - 10.5220/0012035100003467
PB - SciTePress