Unveiling the Digital and Sustainability Convergence: Leveraging Blockchain for Grand Challenges Oriented Business Model Innovation

Davide Moiana, Jacopo Manotti, Antonio Ghezzi, Andrea Rangone

2023

Abstract

Social and ecological challenges are increasingly threatening the world, asking for concrete actions from all the actors and sectors of our society. Broad social and environmental problems have been collected below the definition of “Grand Challenges” (GCs), to represent their wicked nature and tough resolution. In order to advance these goals, the United Nations in 2015 ratified the so-called 2030 Agenda for Sustainable Development, which includes 17 Sustainable Development Goals (SDGs). This new imperative implies firms to shift towards new sustainable practices and innovate their business models. Management research has identified in emerging technology one of the most powerful means for Business Model Innovation (BMI). In this regard, blockchain is claimed to have the ability to drastically restructure firms’ business structures and markets. By way of an inductive multiple-case study analyzing 4 start-ups in the Voluntary Carbon Market (VCM) field, this research proposes a conceptual model summarizing three actionable characteristics (Asset enabler, Trust machine, Collaborative and coordinated action enhancer) through which blockchain technologies can drive BMI, making it clear on how they enable to embed GCs in the business model components.

Paper Citation

in Harvard Style

Moiana D., Manotti J., Ghezzi A. and Rangone A. (2023). Unveiling the Digital and Sustainability Convergence: Leveraging Blockchain for Grand Challenges Oriented Business Model Innovation. In Proceedings of the 20th International Conference on Smart Business Technologies - Volume 1: ICSBT; ISBN 978-989-758-667-5, SciTePress, pages 136-143. DOI: 10.5220/0012093800003552

in Bibtex Style

@conference{icsbt23,
author={Davide Moiana and Jacopo Manotti and Antonio Ghezzi and Andrea Rangone},
title={Unveiling the Digital and Sustainability Convergence: Leveraging Blockchain for Grand Challenges Oriented Business Model Innovation},
booktitle={Proceedings of the 20th International Conference on Smart Business Technologies - Volume 1: ICSBT},
year={2023},
pages={136-143},
publisher={SciTePress},
organization={INSTICC},
doi={10.5220/0012093800003552},
isbn={978-989-758-667-5},
}

in EndNote Style

TY - CONF

JO - Proceedings of the 20th International Conference on Smart Business Technologies - Volume 1: ICSBT
TI - Unveiling the Digital and Sustainability Convergence: Leveraging Blockchain for Grand Challenges Oriented Business Model Innovation
SN - 978-989-758-667-5
AU - Moiana D.
AU - Manotti J.
AU - Ghezzi A.
AU - Rangone A.
PY - 2023
SP - 136
EP - 143
DO - 10.5220/0012093800003552
PB - SciTePress