Protection of Online Privacy of Consumers in E-Commerce

T. H. Desai

2023

Abstract

The rapid growth of e-commerce has led to increased concern about the protection of online privacy for consumers. Online privacy refers to the protection of personal information collected, stored, and processed by e-commerce companies. In recent years, there have been several high-profile data breaches that have raised concerns about the security of personal information online. It is important to implement strong data protection laws and security measures, increase transparency, and give individuals greater control over their personal information. The present paper deals with various issues and concerns regarding online privacy violation arising in E-commerce focusing on various modes through which it is perpetrated and further analyses the existing legislative framework in curbing such instances while giving some useful suggestions for prevention of online privacy violation in E-Commerce transactions.

Paper Citation

in Harvard Style

Desai T. (2023). Protection of Online Privacy of Consumers in E-Commerce. In Proceedings of the 1st Pamir Transboundary Conference for Sustainable Societies - Volume 1: PAMIR; ISBN 978-989-758-687-3, SciTePress, pages 860-863. DOI: 10.5220/0012515600003792

in Bibtex Style

@conference{pamir23,
author={T. H. Desai},
title={Protection of Online Privacy of Consumers in E-Commerce},
booktitle={Proceedings of the 1st Pamir Transboundary Conference for Sustainable Societies - Volume 1: PAMIR},
year={2023},
pages={860-863},
publisher={SciTePress},
organization={INSTICC},
doi={10.5220/0012515600003792},
isbn={978-989-758-687-3},
}

in EndNote Style

TY - CONF

JO - Proceedings of the 1st Pamir Transboundary Conference for Sustainable Societies - Volume 1: PAMIR
TI - Protection of Online Privacy of Consumers in E-Commerce
SN - 978-989-758-687-3
AU - Desai T.
PY - 2023
SP - 860
EP - 863
DO - 10.5220/0012515600003792
PB - SciTePress