Brick by Brick: Exploring the Influence of LEGO SERIOUS PLAY on Master's Students' Digital Transformation Proposals

T. Lucio-Nieto, Y. Martínez-Treviño

2024

Abstract

Digital Transformation has become mandatory for the success of companies nowadays. However, some companies struggle to obtain the benefits of digital transformation, mainly because of a lack of knowledge sharing between employees to build a shared vision of the organization. So, universities must prepare people to take advantage of different technologies to become change agents in their organizations and also to be more prepared for cultural changes like knowledge sharing inside the company. To address this challenge, in 2022 we incorporated LEGO® SERIOUS PLAY® into an undergraduate course to prepare students to embrace various technologies to develop a digital transformation proposal for a real-life company. This time, we used the same activity with graduate students because they are people who work at the companies. The participants expressed enthusiasm for the activity, enabling them to share valuable insights with their peers. They also reported engaging in deep discussions and successfully constructing creative digital transformation proposals. Professors observed that both graduate and undergraduate students liked the FTCA activity, and they had an enhanced understanding of the concepts required to develop their digital transformation initiatives.

Paper Citation

in Harvard Style

Lucio-Nieto T. and Martínez-Treviño Y. (2024). Brick by Brick: Exploring the Influence of LEGO SERIOUS PLAY on Master's Students' Digital Transformation Proposals. In Proceedings of the 16th International Conference on Computer Supported Education - Volume 1: CSEDU; ISBN 978-989-758-697-2, SciTePress, pages 170-177. DOI: 10.5220/0012685500003693

in Bibtex Style

@conference{csedu24,
author={T. Lucio-Nieto and Y. Martínez-Treviño},
title={Brick by Brick: Exploring the Influence of LEGO SERIOUS PLAY on Master's Students' Digital Transformation Proposals},
booktitle={Proceedings of the 16th International Conference on Computer Supported Education - Volume 1: CSEDU},
year={2024},
pages={170-177},
publisher={SciTePress},
organization={INSTICC},
doi={10.5220/0012685500003693},
isbn={978-989-758-697-2},
}

in EndNote Style

TY - CONF

JO - Proceedings of the 16th International Conference on Computer Supported Education - Volume 1: CSEDU
TI - Brick by Brick: Exploring the Influence of LEGO SERIOUS PLAY on Master's Students' Digital Transformation Proposals
SN - 978-989-758-697-2
AU - Lucio-Nieto T.
AU - Martínez-Treviño Y.
PY - 2024
SP - 170
EP - 177
DO - 10.5220/0012685500003693
PB - SciTePress