A Model for Designing Personalized and Context-Aware Nudges

Randi Karlsen, Anders Andersen

2024

Abstract

Nudging is a popular approach used to influence people to change their behavior towards a desirable goal. To be effective, nudges should be tailored to the user’s specific needs based on user profile, current behavior, and context information. In this paper, we target the questions of what to nudge for and when to nudge, and how nudges can be automatically designed at a time when the user needs nudging. We present a model for personalized and context-aware nudge design that is adaptive in that it continuously tailors the set of relevant activities and the time for creating a nudge to the user’s needs for behavioral change. The model follows a just-in-time approach, where nudges are created at the time when nudging is needed, based on the user’s current situation.

Paper Citation

in Harvard Style

Karlsen R. and Andersen A. (2024). A Model for Designing Personalized and Context-Aware Nudges. In Proceedings of the 16th International Joint Conference on Knowledge Discovery, Knowledge Engineering and Knowledge Management - Volume 3: KMIS; ISBN 978-989-758-716-0, SciTePress, pages 151-162. DOI: 10.5220/0012882800003838

in Bibtex Style

@conference{kmis24,
author={Randi Karlsen and Anders Andersen},
title={A Model for Designing Personalized and Context-Aware Nudges},
booktitle={Proceedings of the 16th International Joint Conference on Knowledge Discovery, Knowledge Engineering and Knowledge Management - Volume 3: KMIS},
year={2024},
pages={151-162},
publisher={SciTePress},
organization={INSTICC},
doi={10.5220/0012882800003838},
isbn={978-989-758-716-0},
}

in EndNote Style

TY - CONF

JO - Proceedings of the 16th International Joint Conference on Knowledge Discovery, Knowledge Engineering and Knowledge Management - Volume 3: KMIS
TI - A Model for Designing Personalized and Context-Aware Nudges
SN - 978-989-758-716-0
AU - Karlsen R.
AU - Andersen A.
PY - 2024
SP - 151
EP - 162
DO - 10.5220/0012882800003838
PB - SciTePress