(viii) Customer relationship management. It
focuses on the relationship with customers, which
includes to identify potential customers and their
strategic needs, assign a responsible to manage the
relationship to each one of them, establish
communication mechanisms and manage complaints
from them (Fitsm, 2017).
(ix) Service portfolio management. It is
responsible for ensuring that the service provider has
the right mix of services to meet required business
outcomes at an appropriate level of investment.
(Erbes et al., 2012) (Rackspace, 2014a) (Rackspace,
2014b) (TheOpenGroup, 2017) (AXELOS, 2017)
(TheOpenGroup, 2017).
What are the roles required by IT experts in the
Service Brokering model?
The following IT expert roles were identified as
important in this model:
(i) Supplier and partner manager: This role
addresses simultaneously the management of
multiple suppliers. It works in conjunction with the
legal office to conclude contracts and agreements
with suppliers. (Erbes et al., 2012) (Gefen et al.,
2011) (Willcocks et al., 2012) (Rackspace, 2014a)
(Rackspace, 2014b) (HewlettPackard, 2013)
(Stratecast, 2016).
(ii) Service manager: It is in charge of managing
the lifecycle of services including the contracting,
implementation, evaluation and continuous
management of new and existing services (Erbes et
al., 2012) (Rackspace, 2014a) (Rackspace, 2014b)
(Stratecast, 2016) (ISACA, 2012).
(iii) Service Portfolio Manager: It is responsible
for ensuring that the service provider has an adequate
offer of services by analyzing financial, demand and
risk aspects. This role produces analysis documents
to help executive managers to make decisions about
adequate sourcing models (insourcing, outsourcing,
cloud, etc.) and service options to fulfill customer’s
needs.
(iv) IT service integration specialist: this role is in
charge of developing integration modules for services
from different suppliers in order to offer a unique
service to the customer (Rackspace, 2014a)
(Rackspace, 2014b) (Ragowsky et al., 2014) (Hoyer
and Stanoevska-Slabeva, 2009).
(v) Enterprise architect: This role has a holistic
view of the company's needs at strategic, tactical and
operational levels. It is in charge of align IT
infrastructure and services with the evolution of such
needs (Rackspace, 2014b) (HewlettPackard, 2013).
(vi) IT Financial manager/controller: Since IT is
one of the biggest expenditure aspects in companies,
it becomes indispensable to have roles in charge of IT
cost accounting, financial forecasting, and decision
making process. Such roles need to work in
collaboration with the portfolio manager (Gefen et al.,
2011) (Ragowsky et al., 2014) (Rohmeyer and Ben-
Zvi, 2012) (HewlettPackard, 2013).
(vii) Strategic Advisor: The strategic objectives of
the company can be leveraged through the adequate
IT strategy and services. Therefore, expert
consultants or auditors are required to advise the
business from technology possibilities (Gefen et al.,
2011) (Ragowsky et al., 2014) (Rohmeyer and Ben-
Zvi, 2012) (HewlettPackard, 2013).
(viii) Business relationship manager (BRM): The
professional in charge of maintaining a positive
relationship with customers (AXELOS, 2017). The
BRM identifies the strategic needs of existing and
potential customers and ensures that appropriate
services are acquired to meet those needs.
(ix) Business analyst: A role that is in contact with
customers and users and is responsible for the
requirements management from tactical and
operational viewpoints (Erbes et al., 2012)
(Rackspace, 2014a) (TheOpenGroup, 2017).
(x) Service level manager: the role responsible for
negotiating and defining service level agreements
(SLA) and ensuring that they are met (AXELOS,
2017) (Fitsm, 2017).
(xi) Catalog manager: it defines and maintains the
service catalog, and ensures that all the information
contained in the catalog is accurate and up-to-date
(AXELOS, 2017) (Fitsm, 2017).
(xii) Knowledge manager: It ensures that the IT
organization is able to collect, analyze, store and
share knowledge and information (AXELOS, 2017).
What are the skills needed by IT experts in the
Service Brokering model?
Skills are grouped by subject and described as
follows:
(i) Relationship with suppliers and negotiation: It
include skills to deal with searching, evaluating,
integrating and orchestrating multiple suppliers, and
having the ability to maintain good relations with
them and other external partners (Erbes et al., 2012)
(Gefen et al., 2011) (Willcocks et al., 2012)
(Rackspace, 2014a) (Stratecast, 2016) (AXELOS,
2017). It requires knowledge in market analysis and
how to negotiate and obtain mutually beneficial
contracts. In order to work in collaboration with the
legal office to contract suppliers, IT experts also need
skills in the legal and contractual aspects of IT
outsourcing (Gefen et al., 2011) (Ragowsky et al.,
2014).