Reducing Consumptive Behaviour through Group Counselling with
Self-management Techniques to the Students of Senior High School 2
Banjarmasin
Laelatul Anisah and Eka Sri Handayni
Guidance and Counseling Program, Faculty of Teacher and Training Education, Universitas Islam Kalimantan
Muhammad Arsyad Al-Banjari, South Kalimantan Province, Indonesia
Keywords: Consumptive Behavior, Counselling, Self-Management Techniques.
Abstract: The purpose of this study are (1) to know a picture of consumptive behavior in Senior High School 2
Banjarmasin, (2) to know the description of consumptive behavior (pre) before and after (post) following
the group counseling with self-management technique at Senior High School 2 Banjarmasin, (3) to know
the consumptive behavior of students of Senior High School 2 Banjarmasin can be overcome through group
counseling with self-management technique. Researchers used an experimental method (non-parametric).
The study was conducted in Senior High School 2 Banjarmasin. Subjects in this study were students who
have a background in high consumptive behavior in Senior High School 2 Banjarmasin which amounted to
9 students. Researchers also took data from Guardian Class, Master subjects, teacher guidance and
counseling in Senior High School 2 Banjarmasin. The object of this study is the consumptive behavior in
high school students. The instrument of collecting data: (1) observation, (2) interview, (3) Consumptive
Behavior Scale. While the data analysis technique: Quantitative analysis using independent t-test statistic to
test the comparison before attending group counseling with self-management technique and after attending
group counseling with self-management technique. Qualitative analysis of the following stages: (1) Data
Collection, (2) Data Reduction, (3) Data Serving, (4) Withdrawal, (5) Conclusion. The results of this study
were (1) Consumptive behavior before attending in group counseling services with self-management
technique of 196 included in high category. Student consumptive behavior after attending group counseling
service with self-management technique amounted to 104 included in the low category, (2) Decrease of
consumptive behavior of student before and after receiving treatment in the form of group counseling
service with a technique of self-management by 92, (3) Above, it can be seen that t count (21.787)> t table
(0.703), so Ho (Null Hypothesis is rejected) so it can be concluded that there is a difference of consumptive
behavior scale between before and after implemented group counseling with self-management technique.
1 INTRODUCTION
Consumptive behavior is a very basic characteristic
of everyone's life. Consumptive behaviour can be
said to be the behaviour to use every item that exists.
Consumptive behaviour is excessive and irrational
buying behaviour without prioritizing needs.
Consumptive behaviour is mostly carried out with
the aim of meeting a need both primary and tertiary
needs. "The need is related to the value of the use of
an object in order to fulfill the utility function or
basic human needs" (Tambunan, 2001: 1). Whether
or not consumptive behaviour depends on the
situation and conditions. It does not matter when
consumptive behavior is supported by a sufficient
supply of funds. But along with the times, most
consumptive behaviour is only done to fulfill
satisfaction and follow current trends. This happens
a lot in our environment especially supported by the
era of globalization and the development of
technology that is so sophisticated. Consumptive
behaviour is a phenomenon that affects many
people's lives, especially those living in urban areas.
Consumptive behaviour does not recognize
gender and age, this can be seen from the number of
adolescents included in the group that behaves
consumptively. In general, the factors that make
teenagers often behave consumptively can be
divided into internal factors and external factors.
174
Anisah, L. and Handayni, E.
Reducing Consumptive Behaviour through Group Counselling with Self-management Techniques to the Students of Senior High School 2 Banjarmasin.
DOI: 10.5220/0009018400002297
In Proceedings of the Borneo International Conference on Education and Social Sciences (BICESS 2018), pages 174-179
ISBN: 978-989-758-470-1
Copyright
c
2022 by SCITEPRESS Science and Technology Publications, Lda. All rights reserved
"This internal factor consists of motivation, self-
esteem, observation, learning process, personality,
and Locus Of Control (LOC). While external factors
that can influence consumer behaviour include
culture, social class, interaction groups, and families
"(Kotler, 2000: 238).
Teenagers make excessive purchases without
paying attention to their needs but to be accepted by
their environment, increase prestige, prestige and to
be different from their environment. Tambunan
(2001: 1) said that "the need to be accepted and
become the same as other people is what causes
adolescents to try to follow the attributes that are
becoming fashionable and tend to behave
consumptively". Teenagers choose and buy
something without thinking about its benefits,
meaning that teens are less selective in choosing
which needs are essential and which needs are less
important. Teenagers are potential buyers of
products such as clothing, shoes, cosmetics and even
food. Adolescents can be categorized as including
consumptive behaviour if the adolescent shows
behaviour that consumes things that are actually not
needed excessively. The purpose of this behaviour is
only to achieve maximum satisfaction. If teenagers
buy goods only to gain recognition from other
people without rational consideration, it will cause
teenagers to become more entangled in consumptive
behavior. Adolescents who are entangled in
consumptive behavior will become unfulfilled. As a
result there is a waste because teenagers spend most
of their money to pursue prestige alone. Parents will
certainly object if most of the money given to their
children is used for things that are not useful.
Student problems regarding consumptive
behaviour at school require a relief effort. Guidance
and counseling services are needed in order to
conduct curative efforts related to personal and
social problems of students. There is also a type of
guidance and counseling services that are carried out
in alleviating joint problems, namely group
counseling services, this service is one of the
guidance and counseling services in schools. Group
counseling service is a service effort provided to
students to be able to overcome and alleviate the
problems they experience together, both personal
and social,
Group Counseling there are several techniques,
one of which is self management technique is
derived from cognitive behavioral modification and
cognitive behaviorism therapy. Self management
techniques are clumps or techniques that are rooted
in the expansion of the theory of operant
conditioning with social cognitive techniques (Anita,
2009: 301). Self management in general means
making students involved in the basic steps in
behavior change programs. The basic assumption in
behavioral cognitive counseling in this case is how
the group counseling process in changing cognitive
can play an important role in the process of self
management and behavior changes that are
controlled by interactions in internal and external
events or environmental forces that influence it
outside the group counseling session.
Self management techniques include self-
monitoring, mastery of stimuli (control-control) and
positive reincorcement (self-reward) (Nursalim,
2013: 149). Practically, Self management techniques
have advantages, namely: increasing individual
understanding of the environment and reducing
dependence on counselors or others, practical,
inexpensive and easy and easy to answer. Self
management techniques can contribute to reducing
consumer behavior in students. Self management
techniques in this study are a strategy of changing
and developing behavior that emphasizes the
importance of personal endeavors and
responsibilities to change and develop their own
behavior. Changing this behavior in the process is
mostly done by the student (counselee) concerned,
not directed or even forced by another person
(counselor). So that in this study given a
development of a specific group counseling
approach model to reduce consumption, namely
group counseling models with self management
techniques.
2 RESEARCH METHODS
The type of research used is experimental (non-
parametric) research. Sugiyono (2012: 107) states
that "experimental research is defined as a research
method used to find out the influence of certain
treatments on others under controlled conditions".
The reason researchers use this experimental pattern
is to see the effect of a treatment (group counselling
with self management techniques) on other variables
(consumptive behaviour).
Research design is all the processes needed in
planning and conducting research. This study
included quasi-experimental design, using one group
pre test and post test design. With this design there is
no control group determined. With the one group
method, pre test and post test design means that the
sample is given a test before and after getting a
certain treatment, so the subject is subject to two
measurements.
Reducing Consumptive Behaviour through Group Counselling with Self-management Techniques to the Students of Senior High School 2
Banjarmasin
175
The place where research was conducted on
Reducing Consumptive Behaviour through Group
Counselling with Self Management Techniques for
Students of Banjarmasin 2 State High School "is a
Student at Banjarmasin 2 State Senior High School.
The researcher also took data from the Class
Trustees, Subject Teachers, Guidance and
Counseling Teachers at senior high school 2
Banjarmasin. The object of research is what is the
focus of research (Arikunto, 2007). The object of
this research is consumptive behaviour in high
school students. Data Collection Instrument: (1)
Observation, (2) Interview, (3) Scale of
Consumptive Behaviour. In the data collection
instrument researchers need to balance something
that has nothing to do so that it describes the real
reality (Sutoyo, 2012). Data Analysis Techniques:
quantitative analysis Quantitative analysis uses
independent t-test statistics to test comparisons
before following group counselling with self
management techniques and after participating in
group counselling with self management techniques.
Qualitative analysis according to Miles and
Huberman (in Sugiyono, 2011: 334) is done through
stages: (1) Data Collection, (2) Data Reduction, (3)
Data Presentation, (4) Withdrawal, (5) Conclusion.
3 DISCUSSION
3.1 Differences in Consumptive
Behaviour before and after Group
Counselling with Self Management
Techniques
Table 1: Comparison of Pre Test and Post Test
Initial
Score
Mutatio
n
%
Pretest Postest
K1 196 95 -101 -52
K2 195 88 -107 -55
K3 195 101 -94 -48
K4 208 100 -108 -52
K5 190 107 -83 -44
K6 203 102 -101 -50
K7 199 118 -81 -41
K8 198 113 -85 -43
K9 181 109 -72 -40
Average 196 104 92 47
Based on the table above, it can be seen the
results of consumptive behaviour analysis after
participating in group counseling services with self
management techniques have decreased. From the
results of the analysis of consumptive behaviour
scale the average pre-test score is 196 in the high
category and the average post-test score is 104 in the
low category so that the average score decreases by
92 with an average percentage of 47%. Based on the
data above it can be concluded that from the results
of the analysis of consumptive behaviour scale there
is a decrease in consumptive behaviour before and
after being given group counselling services with
self management techniques.
For more details, the results of the analysis of
consumptive behaviour scale can be described in
graphical form as follows.
Graph 1: Comparison of Pre Test and Post Test
3.2 Effectiveness Test
Test the effectiveness of group counselling
services to reduce consumer behaviour with self
management techniques using non-parametric
statistics through paired samples T-Test.
As for the calculation using SPSS 16, the
calculation results can be shown as the table below:
Table 2: Paired Sample T-Test Calculation Results
Paired Samples Statistics
Mean N
Std.
Deviation
Std. Error
Mean
Pair 1 Before
Treatment
196.11 9 .656 2.552
After
Treatment
103.67 9 9.192 3.064
196
195
195
208
190
203
199
198
181
95
88
101
100
107
102
118
113
109
K1 K2 K3 K4 K5 K6 K7 K8 K9
THE COMPARISON
PRETEST AND
POSTEST OF
CONSUMPTIVE …
PRETESTSCORE POSTESTSCORE
BICESS 2018 - Borneo International Conference On Education And Social
176
Table 3: Paired Samples Test.
Paired Differences t df
Sig. (2-
tailed)
Mean
Std.
Deviation
Std.
Error
Mean
95% Confidence
Interval of the
Difference
Lower Upper
Pair 1 Before Treatment –
After Treatment
92.444 12.729 4.243 82.660 102.229 21.787 8 .000
Based on the calculation results in the table
above, it can be seen that t count (21.778)> t table
(0.703), so Ho (Zero Hypothesis is rejected) so that
it can be concluded that there are differences in the
scale of consumptive behaviour between before and
after group counselling with self management
techniques . From the mean value it can be seen that
the average mean value after group counseling with
self management techniques is lower than before
group counselling with self management techniques
with this it can be concluded that self management
technique counselling groups can reduce
consumptive behaviour.
Based on significance, it can be seen that the
significance of the table of 0,000 is less than 0.05, so
Ho is rejected. The conclusion is that there are
differences in consumptive scales between before
and after group counselling with management
techniques, so that self-management techniques are
effective to reduce consumptive behaviour.
4 DISCUSSION
Group counselling with self management techniques
at senior high school 2 Banjarmasin was conducted
4 times. This is done according to the indicators of
the consumptive behavior itself. The topic of group
counselling is more specific based on the purpose of
each meeting. Praktikan as group leader strives to
grow group dynamics, namely by using games (ice
breaking), which is done at the formation stage and
group dynamics are formed. If there are group
members who are passive and silent, then the
practitioner as a group leader tries to invite the
active by asking about the subject matter. Group
members are already quite active and each of them
has been very enthusiastic and open in expressing
their ideas and opinions so that the group leader as
an active leader in giving back responses and
guiding the course of activities gives attention by
continuing to keep eye contact with group members,
stay focused to all group members.
In determining the topic to be discussed, the
group leader presents examples of topics that are in
the trend and are widely discussed. Then the group
leader presents the topic to be discussed, the topic of
the assignment comes directly from the group
leader. But the group leader still gives the group
members the opportunity to do questions and
answers related to the topics discussed which cover
the importance of the topic discussed, what sub-
topics need to be discussed to discuss the topic. So
even though the topic comes from the group leader
but the sub-topics are discussed and the discussion
of each sub-topic is still carried out by members so
that members try to submit opinions and direct
members to be active and develop within the group's
guidance.
Communication in group counselling goes well
even better at each meeting and stays awake.
Facilities and infrastructure provided by group
leaders, including: Camera for documentation, List
of attendees, Laiseg (immediate service). All
members feel good impression with group
counseling activities. Members also want this
activity to be carried out regularly, adjusting to their
respective schedules. The group counseling with
assignment and free topics runs quite well. In
following this guidance and group, group members
are active in responding to the topics discussed.
Although sometimes there are group members who
are engrossed in their own activities, they still pay
attention to what is conveyed by group leaders and
Reducing Consumptive Behaviour through Group Counselling with Self-management Techniques to the Students of Senior High School 2
Banjarmasin
177
other group members. This group guidance activity
ends with an agreement on the topic discussion as
well as alternative solutions to problems faced on
the topic. As well as members understand and can
determine for themselves, which alternatives are the
most appropriate and in accordance with the
members.
In the implementation of group counselling, the
assessment was carried out using UCA
(Understanding, Comfortable, Action) to find out
how the changes occurred after participating in
group counseling and counselling activities. UCA
(Understanding, Comfortable, Action) results
obtained from group guidance carried out on:
Table 4: UCA Counseling Group
No. Topic
Immediate Assessment Aspects (Laiseg)
Understanding Comfortable Action
1.
Using Excessive
Goods in
Everyday Life
Knowing the
importance of using
goods that are owned.
Increasingly aware of
the benefits of using
goods.
Trying to use items
as needed.
2.
Want to look
different from
others
Add insight into the
positive and negative
effects of appearing
differently from others.
Being very happy and
we can share with
other group members.
Can practice proper
and general
appearance.
3.
Following the
trend that is hits
Knowing financial
management so that it
can make a priority
scale in buying goods.
Feeling to be more
happy and calm
because it can know
the importance of
priority scale.
Design a priority
scale so as not to
fall into the trend.
4.
Want to be a
center of
attention
Become aware of the
negative and positive
effects of excessive
behavior.
Feel happy because
you don't only get
new knowledge but
experience.
Apply in everyday
life to be a better
person.
5 CONCLUSIONS
Based on the results of data analysis can be
formulated several conclusions, namely as follows:
1. Consumptive behaviour of students before
participating in group counselling services with
196 self-management techniques included in the
high category. Consumptive behaviour of
students after participating in group counselling
services with self management techniques
amounting to 104 included in the low category.
2. Decreasing the consumptive behaviour of students
before and after getting treatment in the form of
group counselling services with self management
techniques of 92.
The calculation results in the table above, it
can be seen that t count (21.778)> t table (0.703),
so Ho (Zero Hypothesis is rejected) so that it can
be concluded that there are differences in the
scale of consumptive behaviour between before
and after group counselling with self
management techniques.
Based on the results of research and
discussion, some suggestions can be given,
including:
1. For counselors at school, it is expected to improve
competence in carrying out individual
counselling services by using appropriate
techniques to deal with student problems.
2. For the school, it is expected to provide
opportunities for school counselors to attend
seminars and guidance and counselling training,
especially group counseling because it is
effective in assessing students' consumptive
behaviour.
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178
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Pendekatan Praktik). Jakarta : Rineka Cipta.
Kotler, P. 2000. Manajemen Pemasaran di Indonesia. Jilid
1. Jakarta: Salemba Empat.
Nursalim, M. 2013. Strategi & Intervensi Konseling.
Cetakan I. Akademia Permata. Jakarta : Indeks
Sugiyono. 2012. Metode Penelitian Pendidikan
Pendekatan Kuantitatif, Kualitatif, dan R&D.
Bandung: CV. Alfabeta.
Sutoyo, Anwar. 2014. Pemahaman Individu. Observasi,
Cheklist, Interviu, Kuesioner, Sosiometri. Edisi
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Reducing Consumptive Behaviour through Group Counselling with Self-management Techniques to the Students of Senior High School 2
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