programs; 4) domestic trade efficiency improvement programs; and 5) export/import
supporting and warehousing development programs. The coaching is carried out face
to face with the traders when undergoing the programs that have been prepared [14].
In accordance with the plans that have been prepared by the Lhokseumawe City
Industry and Trade Office, the type of planning that is in line with this study is the
consumer protection and trade security program as this study focuses on the control
systems for staple prices in Lhokseumawe. The plan was prepared on the basis of the
interests of the area of supervision that was owned at the time, which was based on the
main regulations that existed from the central office which would then be developed.
When developing this, the researchers hold regular meetings at the beginning of the
year so that all supervisors, who later will supervise and control the market, know the
results of the discussion held in the meeting.
The next one is the organizing stage. It is formed when there is a change of section
leader or there are things that need to be improved. From the scope of the Department
of Industry and Trade (Disperindakop) of Lhokseumawe City, the sections are divided
into 3: 1) industry, 2) trade, 3) cooperation as well as small and medium businesses
[15].
Monitoring is carried out specifically to guide the sellers in collecting data, to advise
them not to sell near the traffic lane so they will not disturb the road users, to maintain
market order and cleanliness, to be disciplined in trading, and more importantly to
foster them not to cheat when trading.
The implementation is carried out in two forms: direct and indirect implementation.
The direct implementation is done by visiting the market where staple goods are sold.
From the observation done in this study, it seemed that the government of
Lhokseumawe has already known the pattern of staple food prices in Lhokseumawe as
it would increase on several big days and celebrations such as Ramadhan, Maulid, and
Eid days. This creates a high demand for the goods and becomes a reason for the sellers
to get a profit. Hence, at times like this, the government carries out supervision and
control for prices of staple goods in the markets of Lhokseumawe.
Furthermore, if in the direct supervision carried out by the city government, the
sellers get hoarding or raising the price of staple goods, the government has no right to
confiscate the sellers; goods because their task is only to supervise and guide so that
prices will not increase dramatically in the markets in Lhokseumawe. Having a field
supervisory team who will conduct the surveillance every day, there will be a weekly
report on the prices of nine-basic necessities. If there is a dramatic increase in prices,
the Lhokseumawe City Industry and Trade Office, especially in the field of trade, will
find out the cause and will attempt to tackle the problem. Such a solution is usually
done by providing groceries in the form of “bazaar” in order to lighten the community’s
financial burden.
Moreover, indirect supervision is carried out by spreading slogans or banners
reminding sellers to always trade honestly and not to oppress buyers by raising the price
of staple goods when the goods are lacking.
The supervision in the markets of Lhokseumawe is done by monitoring the prices
of chilies, onions, rice, etc. The ups and downs of prices are caused by unconducive
climate. Besides, the rising a dollar can also become one of the reasons if there are
export goods such as rice or beans. The Department of Disperindakop always conducts
market operations, which is to check the price of basic food items every day monitored
by field supervisors. In conducting market surveillance, Disperepsop also conducts