2
LITERATUR REVIEW
The presence of new technologies and media does
not come from an empty space. Technological
development as a process of interaction or discourse
between technologists and relationships with social
groups. Biker and Pinch in The Social Construction
of Facts and Asrtefacts: or How the Sociology and
the Sociology of Technology could Be Benefit each
Other argue that the state of technology is like
science, namely as a social construction, depending
on many social factors and relationships between
social groups. Crowdfunding as a new technology
and media comes from social construction. For
Bikers, crowdfunding utilizes technology by
involving the community in fundraising to help or
donate people in need and fundraising for a project
or business unit. This is done online, whether it is
based on a website or an application. This allows the
wider community to access charity
programs.(Nurhadi & Irwansyah, 2018) Sheng Bi,
Zhiying Liu, Khalid Usman questioned how online
information affects investors' decisions. For Sheng
Bi funders or investors have access to a wide range
of information about projects or products when they
make investment decisions as well as what types of
information most influence investor behavior. Based
on the elaboration likelihood model, Sheng Bi and
colleagues developed a research model and
conducted an empirical study using objective data
collected from Chinese crowdfunding websites.
Sheng Bi found that signal of quality and electronic
word of mouth have a significant positive influence
on the investment decisions of funders. The results
of Sheng Bi et al's research show that a higher
number of forewords and a greater number of videos
makes funders feel the project has higher quality,
and a higher number of likes and online reviews
makes funders feel the project has good electronic
news from mouth to mouth. Furthermore, data
analysis from Sheng Bi reveals that project quality
signal information and word of mouth have almost
the same effect on funders' investment decisions in
the context of Chinese crowdfunding. On the other
hand, central routes are significantly more
important for Science & Technology and
Agriculture projects, while peripheral routes are
more important for Entertainment and Arts projects.
(Bi et al., 2017) Haichao Zheng, Dahui Li, Jing Wu,
Yun Xun research how entrepreneur social networks
affect crowdfunding. Based on the research of
Haichao Zheng and colleagues, the theory of social
capital was developed on a research model and a
comparative study was conducted using objective
data collected from China and the US. Zheng and
colleagues found that the social network ties of
entrepreneurs, the obligation to fund other
entrepreneurs, and the shared meaning of
crowdfunding projects between entrepreneurs and
sponsors had a significant effect on crowdfunding
performance in China and the US. The predictive
power of the three dimensions of social capital is
stronger in China than in the US. Liability is also
having a bigger impact in China. (Zheng et al.,
2014) According to the research of Dedy Ilham
Perdana and Yuliana, the Betang Sangkuwu
customary land conflict in Tubang Marak village
occurred because of the struggle for ownership of
the Betang Sangkuwu customary land located in the
middle of an oil palm processing plantation
company, namely PT Karya Dewi Putera (PT KDP).
The struggle for ownership of the Betang Sangkuwu
ulayat land took place between the indigenous
people of Tubang Marak village and the migrants
who settled in this village called the viewer. This
study uses a phenomenological study with a
qualitative approach, which examines the
phenomenon to be developed. The source of data in
Dedy Ilham Perdana and Yuliana's research comes
from primary data, which was collected through
direct and in-depth interviews between researchers
and informants (subjects), observations, recordings
and field notes. The data analysis technique used is
data reduction, data analysis, as well as drawing
conclusions and verification. The results of the study
indicate that in the process of customary land
disputes in Betang Sangkuwu, Tumbang Marak
village, there are actors who play a role (roles of
authority). The conflict occurs because its roots are
triggered by economic values, social values (social
rent/social privileges), and ricardian rents (sacred
cultural values). The conflict is in the form of latent
conflict, namely slandering, mutual suspicion, and
threatening, as well as conflicts that are manifested
in the form of blaming each other. Efforts that have
been made are mediation and hinting (customary
fines) in Dyak custom. The struggle for ownership
of the Betang Sangkuwu ulayat land in Tumbang
Marak Village has not yet been completed. The
performing community together with KCW
personnel will raise the issue to positive law.
However, because the indigenous people of
Tumbang Marak village are willing to accept the
results of the mediation, the relationship between the
parties involved in the conflict in Tumbang
Marak village is getting better. (Dedy & Yuliana,
2015) Crowdfunding through Internet platforms
according to Ethan Mollick is a new phenomenon