The Influence of Islamic Economic Literacy on the Purchasing Power of Unida’s Students in Unit Usaha Unida (U3)

Ahmad Nugraha, Arie Soenjoto, Adib Susilo

2019

Abstract

Literacy will affect attitude and way of thinking of someone including their economic activities such as purchasing power on a product. Especially pesantren universities such as UNIDA Gontor which have economic independence, Islamic economic literacy are carried out both in practice and curriculum. However, does the literacy attempted affect the purchasing power of students in UNIDA Business Units or U3? This study aims to seek the effect of Islamic economic literacy at UNIDA on the purchasing power of UNIDA students at U3. The method used in this research is quantitative analysis with multiple regression analysis. Data collection was carried out using a questionnaire and then tested with SPSS 20 through 222 samples. The results of this study were that the halal of the product, product quality, elements of syubhat or doubt, tabzir and isyraf elements significantly and positively influenced the purchasing power of UNIDA students in U3 either simultaneously or partially. Based on the results of the regression test, it was found that the variables of halal product, product quality, elements of syubhat or doubt, tabzir and isyraf had a strong influence on the purchasing power of UNIDA students in U3, which about 69.1%.

Paper Citation

in Harvard Style

Nugraha A., Soenjoto A. and Susilo A. (2019). The Influence of Islamic Economic Literacy on the Purchasing Power of Unida’s Students in Unit Usaha Unida (U3). In Proceedings of the 7th ASEAN Universities International Conference on Islamic Finance - Volume 1: 7th AICIF, ISBN 978-989-758-473-2, pages 172-177. DOI: 10.5220/0010119700002898

in Bibtex Style

@conference{7th aicif19,
author={Ahmad Nugraha and Arie Soenjoto and Adib Susilo},
title={The Influence of Islamic Economic Literacy on the Purchasing Power of Unida’s Students in Unit Usaha Unida (U3)},
booktitle={Proceedings of the 7th ASEAN Universities International Conference on Islamic Finance - Volume 1: 7th AICIF,},
year={2019},
pages={172-177},
publisher={SciTePress},
organization={INSTICC},
doi={10.5220/0010119700002898},
isbn={978-989-758-473-2},
}

in EndNote Style

TY - CONF

JO - Proceedings of the 7th ASEAN Universities International Conference on Islamic Finance - Volume 1: 7th AICIF,
TI - The Influence of Islamic Economic Literacy on the Purchasing Power of Unida’s Students in Unit Usaha Unida (U3)
SN - 978-989-758-473-2
AU - Nugraha A.
AU - Soenjoto A.
AU - Susilo A.
PY - 2019
SP - 172
EP - 177
DO - 10.5220/0010119700002898