Micro-business of Chicken Meat Trading at Yogyakarta City Traditional Markets, Indonesia

A. Purwantoro, Y. Drastini, H. Khasanah, H. Qadrianti, E. D. Indana, W. T. Artama

2019

Abstract

A study was conducted at Yogyakarta City to evaluate the micro-business of chicken meat trading. The city has 22 traditional markets spread in 14 sub-districts that provide daily needs include chicken meat. Seventy- nine chicken meat traders of the markets above were selected randomly using multistage sampling. Evaluation of the chicken meat trading practices, including respondents' background, chicken ownership, trading experience, storage equipment of unsold meat, and transport methods. The data stored in a spreadsheet and analyzed descriptively. The study shows that the majority gender of chicken meat traders (84.81%) is female. They mostly graduated from secondary schools (49.37%). The average age of traders is 48.89 years old, with 19.12 years’ experience. The study indicates that only 21.52% of the traders sell their chicken. The unsold meat (68.16%) was usually kept in freezers. The majority of traders choose motorcycles (46.84%) as a transportation mode to bring chicken meat using plastic sacks (54.43%). The present study shows that chicken meat trading at Yogyakarta City traditional markets has good micro- business practices.

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Paper Citation


in Harvard Style

Purwantoro A., Drastini Y., Khasanah H., Qadrianti H., Indana E. and Artama W. (2019). Micro-business of Chicken Meat Trading at Yogyakarta City Traditional Markets, Indonesia.In Proceedings of the International Conference of Business, Economy, Entrepreneurship and Management - Volume 1: ICBEEM, ISBN 978-989-758-471-8, pages 659-661. DOI: 10.5220/0009961706590661


in Bibtex Style

@conference{icbeem19,
author={A. Purwantoro and Y. Drastini and H. Khasanah and H. Qadrianti and E. D. Indana and W. T. Artama},
title={Micro-business of Chicken Meat Trading at Yogyakarta City Traditional Markets, Indonesia},
booktitle={Proceedings of the International Conference of Business, Economy, Entrepreneurship and Management - Volume 1: ICBEEM,},
year={2019},
pages={659-661},
publisher={SciTePress},
organization={INSTICC},
doi={10.5220/0009961706590661},
isbn={978-989-758-471-8},
}


in EndNote Style

TY - CONF

JO - Proceedings of the International Conference of Business, Economy, Entrepreneurship and Management - Volume 1: ICBEEM,
TI - Micro-business of Chicken Meat Trading at Yogyakarta City Traditional Markets, Indonesia
SN - 978-989-758-471-8
AU - Purwantoro A.
AU - Drastini Y.
AU - Khasanah H.
AU - Qadrianti H.
AU - Indana E.
AU - Artama W.
PY - 2019
SP - 659
EP - 661
DO - 10.5220/0009961706590661